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FRAMEWORK FOR MARKETING MANAGEMENT

  1. 13% Off

    Marketing Management

    Marketing Management: The Big Picture offers a complete, overview of an integrated strategy-through-execution process. The, framework allows students to understand strategic marketing as a, system where changes in ...

    Textbook $200.00 $175.00
  2. 19% Off

    Strategic Marketing Management (RLE Marketing)

    ... of effective plans. The information requirements of marketing management are highlighted and the marketing information system concept is developed within the framework of managerial information systems. In the chapters ...

    Textbook $242.00 $196.63
  3. 19% Off

    Strategic Marketing Management (RLE Marketing)

    ... of effective plans. The information requirements of marketing management are highlighted and the marketing information system concept is developed within the framework of managerial information systems. In the chapters ...

    Textbook $81.99 $66.62
    eTextbook $79.19 Get it instantly
  4. 9% Off

    Marketing Management, Global Edition + MyLab Marketing with eText

    ... with their customers. Marketing Management helps students master today's key marketing challenge: to create ... and Keller present fundamental marketing information within an innovative customer-value framework., , , , ...

    Textbook $174.95 $159.64
  5. 19% Off

    Marketing Management in Africa

    ... consumer behavior and market segments , A project management-based framework. , This ... reality to drive innovative economic and social development. Marketing Management in Africa will prove a valuable companion to any ...

    Textbook $252.00 $204.75
  6. 19% Off

    Marketing Management in Africa

    ... consumer behavior and market segments , A project management-based framework. , This ... reality to drive innovative economic and social development. Marketing Management in Africa will prove a valuable companion to any ...

    Textbook $98.99 $80.43
  7. 17% Off

    Marketing Management

    ... useful in strategic marketing management. In making these cultural concepts and frameworks accessible and in ... of how culture pervades consumption and marketing phenomena; the way market meanings are made, circulated, and ...

    Textbook $294.00 $246.22
  8. 17% Off

    Marketing Management

    ... useful in strategic marketing management. In making these cultural concepts and frameworks accessible and in ... of how culture pervades consumption and marketing phenomena; the way market meanings are made, circulated, and ...

    Textbook $90.99 $76.20
  9. 19% Off

    Marketing Management: A Strategic Decision-Making Approach

    ... of Marketing Management: A Strategic Decision-Making Approach, concentrates on marketing decision-making, rather than mere description of marketing phenomena. By providing specific tools and decision frameworks, it ...

    Textbook $212.00 $172.25 In stock Leaves in 1-2 days
  10. 19% Off

    Management Frameworks

    ... reputational and ethical issues are equally important to marketing, operations and finance and need to be considered within the framework. , Management Frameworks is a practical and insightful book; offering students ...

    Textbook $88.99 $72.30
  11. 19% Off

    Management Frameworks

    ... reputational and ethical issues are equally important to marketing, operations and finance and need to be considered within the framework. , Management Frameworks is a practical and insightful book; offering students ...

    Textbook $252.00 $204.75
  12. 19% Off

    Export Strategy: Markets and Competition (RLE Marketing)

    ... management students and managers new insights by approaching exporting from the perspective of marketing ... the reader with a framework for making an explicit and informed choice between the real market options faced in ...

    Textbook $242.00 $196.63
  13. 19% Off

    Export Strategy: Markets and Competition (RLE Marketing)

    ... management students and managers new insights by approaching exporting from the perspective of marketing ... the reader with a framework for making an explicit and informed choice between the real market options faced in ...

    Textbook $81.99 $66.62
  14. 17% Off
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    Strategic Marketing: Decision-making and Planning with Online Study Tool s 12 months

    ... Making and Planning focuses on providing a framework for marketing decision making as part of a broad-based or holistic approach to strategic management. The framework provides for decision-making processes that are ...

    Textbook $134.95 $112.46
  15. 71% Off

    E-marketing | USED

    ... marketing planning; legal and global environments; e-marketing strategy; and marketing mix and customer relationship management ... chapter is structured around a principle of marketing framework, followed by a look at how ...

    Textbook $110.91 $33.27
  16. 17% Off

    Frameworks for Market Strategy

    Frameworks for Market Strategy helps students understand how to develop and implement a market strategy and how to manage the marketing process. Marketing activity is the source of insight on the market, customers, and ...

    Textbook $525.00 $439.69
  17. 17% Off

    Frameworks for Market Strategy

    Frameworks for Market Strategy helps students understand how to develop and implement a market strategy and how to manage the marketing process. Marketing activity is the source of insight on the market, customers, and ...

    Textbook $189.00 $158.29
    eTextbook $178.20 Get it instantly
  18. 17% Off
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    Marketing

    ... selling within consumer markets, call centres, sales management, the strategic role of personal selling, the impact of social media and ethics in sellingNew chapter: Developing and Implementing a Marketing Plan Covers ...

    Textbook $132.95 $110.85 In stock Leaves in 1-2 days
    eTextbook $115.95 Get it instantly
  19. 19% Off

    Sustainable Marketing of Cultural and Heritage Tourism

    ... and embeds it within a heritage management setting. Through a discussion and analysis of existing literature and practices this book aims to propose a marketing strategy framework grounded in sustainable principles that ...

    Textbook $263.00 $213.69
  20. 17% Off
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    Strategic Marketing

    ... examines the ways in which companies create and sustain their competitive advantage. Utilizing a robust marketing strategy framework, it covers each of the central questions in the popular "WWHD" model:Where are you ...

    Textbook $106.95 $89.17
  21. 16% Off

    Strategic Marketing

    ... the book presents the framework that governs a firm's strategic decisions in the area of marketing. , , Divided ... who pursue academic and professional programmes in marketing, management and business studies., , New to the ...

    Textbook $68.20 $57.54
  22. 9% Off

    Marketing Research: An Applied Orientation, Global Edition

    ... Orientation illustrates the interaction between marketing research decisions and marketing management decisions. This text uses a practical six-step framework for conducting marketing research, utilising a variety of ...

    Textbook $126.95 $115.84
  23. 17% Off

    Strategic Marketing

    ... frameworks to specific strategic marketing problems and issues; , apply ethical frameworks to strategic marketing situations. , Strategic Marketing ... in strategic marketing or marketing management.; authors: Russell ...

    Textbook $252.00 $211.05
  24. 17% Off

    Strategic Marketing

    ... frameworks to specific strategic marketing problems and issues; , apply ethical frameworks to strategic marketing situations. , Strategic Marketing ... in strategic marketing or marketing management.; authors: Russell ...

    Textbook $69.99 $58.62
  25. Other matching results

  26. 14% Off

    Management

    ... addition to the interactive e-text are the new ANZ videos that feature a diverse group of management thought-leaders who give insights and 'tales from the front.' This will provide supplementary content for lectures ...

    Textbook $149.95 $129.25 In stock Leaves in 1-2 days
    eTextbook $93.75 Get it instantly
  27. 14% Off

    Human Resource Management

    Human Resource Management, 9th Edition (Stone et al.) combines quality, trusted content from market leading HRM author Ray Stone with game-changing digital delivery. At 21 chapters, Stone's 9th edition covers all the ...

    Textbook $149.95 $129.25
    eTextbook $81.25 Get it instantly
  28. 13% Off

    Management Accounting

    ... written to cover the content typically taught in the two management accounting units offered in most accounting programs. , , The Management Accounting interactive e-text features a range of instructional media content ...

    Textbook $134.95 $118.08 In stock Leaves in 1-2 days
    eTextbook $93.75 Get it instantly
  29. 35% Off

    Project Management: The Managerial Process

    , , As the market-leading textbook on the subject, Project Management: The Managerial Process is distinguished by its balanced treatment of both the technical and behavioral issues in project management as well as by ...

    Textbook $299.00 $194.35 In stock Leaves in 1-2 days
  30. 23% Off

    Financial Institutions Management: A Risk Management Approach

    ... Australia, US, Europe and Asia. Updated with information on the GFC and volatile markets in general, Financial Institutions Management 4e offers a well-rounded view of the industry, including regulatory, historical and ...

    Textbook $139.95 $108.45
    eTextbook $74.20 Get it instantly
  31. 22% Off

    Project Management

    ... Managerial Process provides a holistic, integrative view of project management, with a focus on the above framework. It presents readers with a complete picture of project management - not only what to do and how to do ...

    Textbook $134.95 $105.45
    eTextbook $74.20 Get it instantly
  32. 24% Off

    Management Accounting

    , , The eighth edition of the market-leading Management Accounting text continues to be an excellent resource for students, guiding them in building solid foundations in management accounting by linking theory to real- ...

    Textbook $159.95 $122.25 In stock Leaves in 1-2 days
    eTextbook $74.20 Get it instantly
  33. 70% Off

    Human Resource Management: Strategy and Practice with Online Study Tools 12 months | USED

    In its 9th edition, AHRI-endorsed Human Resource Management continues to provide a strong conceptual and practical framework for students of human resource management. The successful integrative strategic HRM model is ...

    Textbook $154.50 $46.35
  34. 71% Off

    Management Accounting | USED

    ... \nThe eighth edition of the market-leading Management Accounting text continues to be an ... Management Accounting combines authoritative, peer-reviewed content with cutting edge technology and a strong pedagogical framework ...

    Textbook $145.41 $43.62
  35. 23% Off

    Strategic Brand Management, Global Edition

    ... equity , , , , Strategic Brand Management: Building, Measuring, and Managing Brand Equity looks at branding from the perspective of the consumer, and provides a framework that identifies, defines, and measures brand ...

    Textbook $119.95 $93.50
  36. 14% Off

    Contemporary Strategic Management

    ... of the, opportunities available to us and to be, , creative in the decisions we make. Strategic management, through, its broad and encompassing nature,, , can be applied to improving outcomes in our daily lives ...

    Textbook $170.00 $146.75 In stock Leaves in 1-2 days
    eTextbook $81.25 Get it instantly
  37. 17% Off
    FREE courtesy eTextbook while your book delivers

    Human Resource Management in Australia

    ... of each partOxford Ascend Student Resources to support learning and development Look inside the Human Resource Management in Australia Oxford Ascend student resources:; authors: Pieter Nel / Amanda Werner / Mike Fazey / ...

    Textbook $109.95 $91.67 In stock Leaves in 1-2 days
    eTextbook $96.95 Get it instantly
  38. 13% Off

    Project Management

    ... of any deliverable, and the demand for qualified Project Managers has leapt into nearly all sectors. Project Management: A Managerial Approach, 10th Edition provides a robust grounding in essentials of the field using a ...

    Textbook $159.95 $139.96
    eTextbook $81.25 Get it instantly
  39. 18% Off
    FREE courtesy eTextbook while your book delivers

    Human Resource Management

    ... with key concepts and practical information that you will use in your study of human resource management. A range of contemporary regional and international examples are included alongside detailed coverage on the future ...

    Textbook $169.95 $139.75
    eTextbook $74.95 Get it instantly
  40. 17% Off
    FREE courtesy eTextbook while your book delivers

    Contemporar Issues In Management Accounting

    ... as budgeting and responsibility accounting, contract theory analysis, contingency frameworks, performance measurement systems and strategic cost management which are considered within the perspective of changing concerns ...

    Textbook $106.95 $89.17
  41. 16% Off
    FREE courtesy eTextbook while your book delivers

    Leadership and Management: Theory and Practice with Online Study Tools 1 2 months

    ... BSB42015., , The book provides you with the critical information that you need to complete the core management units of your course, while balancing the key topics with a practical approach, through real-life case ...

    Textbook $112.95 $95.95
  42. 17% Off
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    Records Management

    ... (paper), image records, and electronic media used in computerized systems. Part I, Records and Information Management, provides thorough coverage of alphabetic filing rules, as well as methods of storing and retrieving ...

    Textbook $169.95 $141.63
  43. 23% Off
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    Management in New Zealand with Online Study Tools 12 months

    ... a taste of the energy, challenge and adventure inherent in the dynamic field of management. Along with current management theory and practice, the text integrates coverage of social media and new technology throughout ...

    Textbook $162.95 $126.85
  44. 18% Off
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    Strategic Management: Competitiveness and Globalisation with Online Stud y Tools 12 months

    ... and international issues to provide a complete, accurate and up-to-date explanation of the strategic management process. New coverage on environmental concerns and emerging technologies as well as examples and cases from ...

    Textbook $169.95 $139.75 In stock Leaves in 1-2 days
  45. 18% Off
    FREE courtesy eTextbook while your book delivers

    International Human Resource Management

    Now in its seventh edition, International Human Resource Management is established as a market leader that caters to students worldwide. , This textbook has developed alongside the field ' helping to shape what it is ...

    Textbook $139.95 $114.85
  46. 17% Off
    FREE courtesy eTextbook while your book delivers

    Management: Asia Pacific Edition with Online Study Tools 12 months

    ... , MindTap Online Course., , Dynamic, challenging and exciting: show your students what managers really do!, , Management as a profession is dynamic, challenging and exciting for those who want to excel at it. Each ...

    Textbook $179.95 $149.97
  47. 18% Off
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    Contemporary Project Management

    ... � Project 2016. The book's focused approach is ideal for building strong portfolios that showcase project management skills for future interviews. All content is consistent with the knowledge areas and processes of the ...

    Textbook $179.95 $147.85 In stock Leaves in 1-2 days
  48. 19% Off

    Management Foundations: A Pacific Rim Focus

    ... in content and topic emphasis and this edition is informed by extensive market feedback. As a result Management Foundations now contains even more relevant and significant regional case studies, new examples and ...

    Textbook $162.95 $132.40 In stock Leaves in 1-2 days
  49. 19% Off

    Event Management: Theory and Practice

    ... the SIT12 Tourism, Travel and Hospitality Training Package.This book takes students through the complete process of event management, starting with developing a concept, planning, organising and managing an event. Event ...

    Textbook $84.95 $69.02
    eTextbook $49.95 Get it instantly
  50. 24% Off

    ISE Service Management: Operations, Strategy, Information Technology

    , , The ninth edition continues to acknowledge and emphasize the essential uniqueness of service management. The text is organized in four parts: Part One: Understanding Services, which provides a historical context as ...

    Textbook $149.95 $114.45
    eTextbook $74.20 Get it instantly
  51. 19% Off

    ISE Strategic Management of Technological Innovation

    ... further reading. The new edition is designed to be a primary text for courses in strategic management and innovation, and new product development., , ; authors: Melissa A. Schilling; publicationDate: 12th February 2019 ...

    Textbook $149.95 $121.83 In stock Leaves in 1-2 days
    eTextbook $74.20 Get it instantly
  52. 19% Off

    ISE Project Management: The Managerial Process

    ... , budget and lead project teams to successful completion of projects. this text is not only on how the management process works, but also, and more importantly, on why it works. It's not intended to specialize by ...

    Textbook $149.95 $121.83
  53. 19% Off

    ISE Operations Management

    , , This beloved and market-leading Operations Management book has been completely updated in the 14th edition and provides a clear presentation of the field of Operations Management with current real-world examples ...

    Textbook $149.95 $121.83 In stock Leaves in 1-2 days
    eTextbook $74.20 Get it instantly
  54. 19% Off

    ISE Operations and Supply Chain Management

    ... of applicable skills and tools. Hot topics in business today that relate tooperations and supply chain management are reducing the cost of supply chainprocesses, integration and collaboration with customers and suppliers ...

    Textbook $149.95 $121.83 In stock Leaves in 1-2 days
  55. 19% Off

    ISE Essentials of Contemporary Management

    ... Edition, provides the most current,concise account of changes taking place in the world of management and management practices while making the text relevant and interesting to students. It mirrors the changes taking ...

    Textbook $129.95 $105.58
    eTextbook $74.20 Get it instantly
  56. 24% Off

    Contemporary Management

    ... , ContemporaryManagement has a modern, people-orientedapproach. The authors explore the 'art and science' of, management and show the range of managerialcontexts and settings. It has been updated to include new cases and ...

    Textbook $149.95 $114.45 In stock Leaves in 1-2 days
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  57. 24% Off

    Management Accounting (Pack with Connect, LearnSmart)

    ... ., The eighth edition of the market-leading Management Accounting text continues to be an ... Management Accounting combines authoritative, peer-reviewed content with cutting edge technology and a strong pedagogical framework ...

    Textbook $169.95 $129.75 In stock Leaves in 1-2 days
  58. 19% Off

    Human Resource Management

    ... today; namely managing for globalisation, innovation, sustainability, attracting and retaining talent. Human Resource Management addresses the real-world challenges for HRM in Australia and Asia-Pacific region by ...

    Textbook $164.95 $134.02 In stock Leaves in 1-2 days
    eTextbook $74.20 Get it instantly
  59. 19% Off

    ISE New Products Management

    , , Crawford's New Product Management 12e provides the management approach to teaching new products, with the perspective of marketing.Adopters of previous editions will notice that the format is slimmed down to 18 ...

    Textbook $149.95 $121.83 In stock Leaves in 1-2 days
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  60. 24% Off

    PACK MANAGEMENT: A PRACTICAL INTRODUCTION

    ... of the subject. Interactive resources go beyond basic multiple choice questions and allow students to “do” management, stimulating critical thinking, and reinforcing key concepts. , , McGraw-Hill Connect is a digital ...

    Textbook $152.96 $116.75 In stock Leaves in 1-2 days
  61. 23% Off

    Management: A Practical Introduction, 2nd Edition

    ... of the subject. Interactive resources go beyond basic multiple choice questions and allow students to “do” management, stimulating critical thinking, and reinforcing key concepts., , ; authors: Angelo Kinicki / Brian K ...

    Textbook $137.95 $107.30 In stock Leaves in 1-2 days
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  62. 19% Off

    Management Strategies and Skills, Blended Learning Package

    ... text has been updated and mapped to both Certificate IV in Leadership and Management and Diploma of Management in the BSB Business Services Training Package. Written in plain English, with extensive use of succinct ...

    Textbook $104.95 $85.27
  63. 26% Off

    Contemporary Management (Pack with Connect, LearnSmart)

    ... . Substantial revisions and updates have also been made to cater to the changing needs of management instructors and students., Connect is proven to deliver better results. Content integrates seamlessly with enhanced ...

    Textbook $152.96 $113.25 In stock Leaves in 1-2 days
  64. 19% Off

    SW PROJECT MANAGEMENT IN PRACTICE CIV AND DIPLOMA 2E

    ... first edition. Closely aligned to the units of competency in the Certificate IV and Diploma of Project Management training packages, as well as the PMBOK v6 industry standards, this new edition will continue to provide ...

    Textbook $99.95 $81.21
  65. 17% Off
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    Management across Cultures Australasian edition

    ... Cultures integrates research from across the social sciences with contemporary management practices for a comprehensive overview of cross-cultural management.; authors: Richard M. Steers / Luciara Nardon / Carlos J ...

    Textbook $73.95 $61.66
    eTextbook $88.00 Get it instantly
  66. 17% Off

    Events Project Management

    ... an event from the creative idea to the concrete product. It is essential reading for all events management students.; authors: Hanya Pielichaty / Georgiana Els / Ian Reed / Vanessa Mawer; publisher: Taylor and Francis ...

    Textbook $294.00 $246.22
  67. 17% Off

    Creativity and Strategic Innovation Management

    ... was the first book to integrate innovation management with both change management and creativity to form an innovative guide to survival in rapidly changing market conditions. Treating creativity as the process, and ...

    Textbook $315.00 $263.81
    eTextbook $83.59 Get it instantly
  68. 17% Off

    Global Supply Chain Management and International Logistics

    ... objective of global supply chain management is to link the market place, distribution network, ... E. Branch. (978-0-415-36286-3), Maritime Economics: Management and Marketing, Alan E. Branch. (978-0-748-73986-8); authors: ...

    Textbook $137.00 $114.74
  69. 13% Off

    Introduction to Operations and Supply Chain Management, Global Edition

    ... a two-part case study on BigDawg Customs, giving students a reference for how to solve supply chain management issues. , Sourcing and Purchasing are covered in two chapters with additional coverage on: , , , , ...

    Textbook $126.95 $111.08 In stock Leaves in 1-2 days
  70. 17% Off

    Global Supply Chain Management and International Logistics

    ... objective of global supply chain management is to link the market place, distribution network, ... E. Branch. (978-0-415-36286-3), Maritime Economics: Management and Marketing, Alan E. Branch. (978-0-748-73986-8); authors: ...

    Textbook $357.00 $298.99
  71. 17% Off

    Human Resource Management in China

    ... from a state planned economy to a market-oriented economy continues. By adopting a broad notion of HRM, while remaining sympathetic to the strong emphasis on relationship management in the Chinese culture, Fang Lee Cooke ...

    Textbook $94.99 $79.55
  72. 17% Off

    Information Management

    ... of IT resources. They often start with the computer as a key issue. Although Information Management acknowledges the importance of computers and data communication, it starts from a deeper understanding of the concepts ...

    Textbook $336.00 $281.40
  73. 19% Off

    Careers and Talent Management

    ... and deconstructs the notion of the "perfect career" in order to provide new perspectives on talent management and career creation. It argues that the skills that organizations typically look for as indicative of ...

    Textbook $105.00 $85.31
    eTextbook $35.19 Get it instantly
  74. 19% Off

    Management Gurus and Management Fashions

    ... on the important theoretical progress that has recently been made by a small, but growing band of management researchers. , , Fantasy theme analysis, a dramatically-based method of rhetorical criticism, is conducted to ...

    Textbook $90.99 $73.93
  75. 19% Off

    The Routledge Companion to Nonprofit Management

    ... emerging social enterprise space, and raises a number of emerging topics and issues that will shape nonprofit management in future decades. As graduate programs continue to evolve to serve the training needs in the field ...

    Textbook $399.00 $324.19
    eTextbook $81.39 Get it instantly
  76. 19% Off

    An Introduction to Corporate Environmental Management

    ... , which are linked, in the fourth part, to the essential tools of environmental management, especially green marketing, environmental accounting and eco-control., , The book is full of case studies and examples related ...

    Textbook $69.99 $56.87
  77. 17% Off

    Operations Management for Business Excellence

    ... of theory and practice with a strategic, results-driven approach., Now in its fourth edition, Operations Management for Business Excellence has been updated to reflect major advances and future trends in supply chain ...

    Textbook $315.00 $263.81
    eTextbook $96.75 Get it instantly
  78. 19% Off

    Environmental Management in a Low Carbon Economy

    ... trading communities., By using real world case studies this text positions EMS as a core and critical management tool and a key requirement for businesses long term survival. It provides fundamental building blocks to ...

    Textbook $94.99 $77.18
    eTextbook $92.39 Get it instantly
  79. 17% Off

    Creativity and Strategic Innovation Management

    ... was the first book to integrate innovation management with both change management and creativity to form an innovative guide to survival in rapidly changing market conditions. Treating creativity as the process, and ...

    Textbook $83.99 $70.34
  80. 17% Off

    Operations Management for Business Excellence

    ... of theory and practice with a strategic, results-driven approach., Now in its fourth edition, Operations Management for Business Excellence has been updated to reflect major advances and future trends in supply chain ...

    Textbook $98.99 $82.90
  81. 17% Off

    The Quality Management Sourcebook

    ... to the most useful material and sources of information., The book begins with the origins of quality management, explains how it evolved, examines its current situation, and explores the future. The book is divided into ...

    Textbook $536.00 $448.90
  82. 19% Off

    Total Responsibility Management

    ... be applied in a wide range of contexts. This framework uses managerial familiarity with quality management to illustrate the drivers for responsibility management. Companies know that product or service quality affects ...

    Textbook $73.99 $60.12
  83. 19% Off

    Quality Management Systems

    ... explanation of the International Standards Organization's (ISO) requirement that in future all new and existing Management Systems Standards will need to have the same high-level structure, commonly referred to as Annex ...

    Textbook $252.00 $204.75
    eTextbook $73.69 Get it instantly
  84. 17% Off

    Sales Management

    ... different sales strategies for different customer groups, as well as integrating corporate, business, marketing, and sales strategies. Sales Management includes coverage of the current trends and issues in sales ...

    Textbook $168.00 $140.70
  85. 19% Off

    Management Gurus and Management Fashions

    ... on the important theoretical progress that has recently been made by a small, but growing band of management researchers. , , Fantasy theme analysis, a dramatically-based method of rhetorical criticism, is conducted to ...

    Textbook $336.00 $273.00
  86. 17% Off

    An Introduction to Operations Management

    ... a simple, predictable chapter format to make it easy to navigate., Students of introductory operations management courses will love this practical textbook. A companion website features an instructor's manual with test ...

    Textbook $368.00 $308.20
  87. 19% Off

    The Social Construction of Management

    ... and shows they construct a world in which chaos is kept at bay only by strong management, and in which strong management is based upon the rationality of modernity. This book exposes and analyses such claims-to-truths ...

    Textbook $252.00 $204.75
  88. 19% Off

    Management Development

    ... particular, the book: , , Explores and assesses the various and varying meanings attached to the term 'management development' and its use , Provides a range of examples of research and practice to inform and support ...

    Textbook $273.00 $221.81
    eTextbook $79.19 Get it instantly
  89. 17% Off

    Strategic Management in Public Services Organizations

    ... on MPAs and MBAs with a public sector option or MScs in Public Policy and Public Management.; authors: Ewan Ferlie / Edoardo Ongaro; publisher: Taylor and Francis; publicationDate: 9th March 2015; isbn10: 0415855381 ...

    Textbook $112.00 $93.80
  90. 17% Off

    Sustainable Strategic Management

    ... social and ecological responsibility can dominate its market. Further, because the book is relatively short, reasonably priced, and very thorough in its coverage of strategic management concepts and ideas, it can be used ...

    Textbook $315.00 $263.81
  91. 19% Off

    Stellar Management Teams

    ... guru leadership but that it must come to an end if our management teams are to rise to the top. An individual is not ... the rapid change in both the economy and market forces, which are unpredictable and uncontrollable. No ...

    Textbook $103.00 $83.69
  92. 19% Off

    Event Management

    ... sometimes less accessible sources, and from other publications, some of which are no longer in print. Event Management provides a complete overview of the core and emergent issues in the field with a particular focus on ...

    Textbook $2415.00 $1962.19
  93. 19% Off

    Management Practice and Mispractice

    ... and case studies - are often based on limited hard evidence. This has given rise to many fashions in management. The danger of fashionable doctrine is that they can lead to the adoption of what may be regarded as ...

    Textbook $200.00 $162.50
  94. 19% Off

    Relationship Management and the Management of Projects

    ... building and managing relationships as a project manager and in the project business. , , Relationship management is a core skill for any project business to develop capabilities and manage the interface with projects ...

    Textbook $252.00 $204.75
  95. 19% Off

    Innovation Management in Robot Society

    ... studies on innovation networks and partnerships. , , The book then introduces the notion of "friction management," which invites us to re-examine creative tensions and explore how contradictions may spur or restrain ...

    Textbook $81.99 $66.62
    eTextbook $83.59 Get it instantly
  96. 19% Off

    Strategic Management in Public Organizations

    ... at various levels of government and public service in European countries. It shows that strategic management is much more than a management tool imported from the private sector - it has become a key element of public ...

    Textbook $263.00 $213.69
  97. 19% Off

    Project Management: It's All Bollocks!

    ... its great ideas and ambitions and a few ropey bits that we're just not convinced about. , The project management profession continues to grow and mature, but is at risk of excluding those who don't fit the mould. There ...

    Textbook $62.99 $51.18
    eTextbook $249.70 Get it instantly
  98. 19% Off

    Fashion Supply Chain and Logistics Management

    ... seen a shift in consumer expectations and a heightened dependence on efficient and effective supply chain management. These shifts in the consumer mentality have already forced apparel retailers to adapt, making changes ...

    Textbook $88.99 $72.30
  99. 19% Off

    Fashion Supply Chain and Logistics Management

    ... seen a shift in consumer expectations and a heightened dependence on efficient and effective supply chain management. These shifts in the consumer mentality have already forced apparel retailers to adapt, making changes ...

    Textbook $273.00 $221.81
  100. 17% Off

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