MARKETING MANAGEMENT GLOBAL EDITION 9781292092621

  1. Winning Global Markets

    ... economic power of 600 global cities., City-Centered Marketing: Why Local is ... the future of marketing must focus on top global cities and their ...

    author: Philip Kotler / Milton Kotler

    Textbook $36.58
  2. Marketing Genius

    ... professional marketing organisation, the Chartered, Institute of Marketing, and lead the global marketing practice ... School and author of New Global Brands, "Marketing Genius offers marketers 99 ...

    author: Peter Fisk

    Textbook $24.90
  3. Experiential Marketing

    ... , and comprehensive manifesto on experiential marketing., As customers take control over ... more than 150 global brands spanning a decade, global experiential marketing experts Kerry ...

    author: Kerry Smith / Dan Hanover

    Textbook $35.81
  4. Digital Marketing All-in-One For Dummies

    ... social media marketing, marketing to millennials, account-based marketing, influencer marketing, content marketing strategies, and ...

    author: Stephanie Diamond

    Textbook $49.05
  5. Salesforce Marketing Cloud For Dummies

    ... 's multi-channel digital marketing platform, the Salesforce Marketing Cloud focuses on ... of tools offers email marketing, mobile marketing, social media marketing, content and messaging ...

    author: Chester Bullock / Mark Pollard

    Textbook $33.47
  6. Inbound Marketing and SEO

    ... articles for, the key inbound marketing disciplines, mixing them with, some ... , Covers channels of online marketing, content marketing, social, media, outreach, conversion ...

    author: Rand Fishkin / Thomas Høgenhaven

    Textbook $32.69
  7. Bull's-Eye! The Ultimate How-To Marketing and Sales Guide for CPAs

    ... and the Association for Accounting Marketing, Whether your firm is getting ... how to build your marketing team, implement marketing techniques that get you ...

    author: Tracy C. Warren

    Textbook $191.65
  8. Social Media Marketing All-in-One For Dummies

    ... this new edition of the bestselling Social Media Marketing All-in-One ... customers, and thrive in the global marketplace., Social media continues to ...

    author: Jan Zimmerman / Deborah Ng

    Textbook $36.58
  9. Successful Marketing Strategies for Nonprofit Organizations

    ... Successful Marketing Strategies for Nonprofit, Organizations, Second Edition, nonprofit marketing guru ... existing marketing, department? Successful Marketing Strategies for Nonprofit, Organizations, Second Edition ...

    author: Barry J. McLeish

    Textbook $59.96
  10. Designed to Win: Strategies for Building a Thriving Global Business

    ... principles. Global executives must adapt swiftly to fundamental shifts in marketing, research ... culture Negotiate transnational deals Manage global risk Protect intellectual property , ...

    author: Yoshihara, Hiroaki / McCarthy, Mary Pat

    Textbook $51.45
  11. Enterprise Marketing Management

    ... , revolutionary new method for marketing, managers—Enterprise Marketing Management, (EMM). EMM systematically ... an, introduction by marketing guru Sergio Zyman, Enterprise, Marketing Management covers topics ...

    author: Dave Sutton / Tom Klein / Sergio Zyman

    Textbook $46.71
  12. Behavioral Marketing

    ... the key principles of behavioral marketing?including customer journey mapping, channel-level ... become increasingly important as digital marketing tactics have becoming increasingly popular ...

    author: Dave Walters / Bill Nussey

    Textbook $30.35
  13. Marketing Automation

    ... . Expertly explaining the components of, marketing automation and their application and ... benefit to the, marketing process, Marketing Automation shows you how to ...

    author: Jeff LeSueur

    Textbook $49.05
  14. Conscious Marketing

    ... of their pockets. Conscious, Marketing proves that marketing can really work if ... , profitability and industry leadership. Conscious, marketing works for both multinational corporations ...

    author: Carolyn Tate

    Textbook $27.23
  15. The Marketing Performance Blueprint

    ... , professionals underprepared and underperforming. The Marketing, Performance Blueprint helps bridge those ... pioneers of the new, marketing era. The Marketing Performance Blueprint helps, marketers ...

    author: Paul Roetzer

    Textbook $34.25
  16. Content Marketing Strategies For Dummies

    ... target audience members through content marketing. Content Marketing Strategies For Dummies explains ... your go-to content marketing guide., Content marketing entails creating and curating ...

    author: Stephanie Diamond / Paul Clifford

    Textbook $36.58
  17. Affiliate Marketing For Dummies

    ... companies offer affiliate programs. Affiliate Marketing For Dummies shows you how ... the best affiliate marketing strategies , , Affiliate Marketing for Dummies is ...

    author: Ted Sudol / Paul Mladjenovic

    Textbook $33.47
  18. Strategic Database Marketing 4e: The Masterplan for Starting and Managing a Profitable, Customer-Based Marketing Program

    ... a direct marketing database guru. This edition of Strategic Database Marketing [is a ... read.”, —Matt Edgar, Founder, Global Marketing Alliance and publisher of Direct ...

    author: Hughes, Arthur Middleton

    Textbook $90.28
  19. Marketing

    This second edition of the The Blackwell Encyclopedia of, Marketing has been revised ... of cross cultural marketing, research in marketing, methodologies, societal marketing and marketing strategy. The ...

    author: Dale Littler

    Textbook $184.64
  20. The Marketing Pathfinder

    ... and directive, The Marketing Pathfinder offers professionals and marketing students alike an ... one-size-fits-all marketing toolkit, The Marketing Pathfinder functions as a ...

    author: David W. Stewart / Michael M. Saren

    Textbook $57.62
  21. Mobilized Marketing

    ... and fellow mobile pioneers, Mobilized Marketing, takes readers through campaigns worth ... campaigns developed by, mobile marketing leader Hipcricket, Mobilized Marketing, breaks down how ...

    author: Jeff Hasen

    Textbook $30.35
  22. Marketing 3.0

    ... next level of marketing , The new model for marketing-Marketing 3.0 ... , and idealism., In Marketing 3.0, world-leading marketing guru Philip, Kotler ...

    author: Philip Kotler / Hermawan Kartajaya / Iwan Setiawan

    Textbook $30.35
  23. The Fusion Marketing Bible: Fuse Traditional Media, Social Media, & Digital Media to Maximize Marketing

    ... powerful FUSE! strategyThe Fusion Media Marketing Bible explains how to pinpoint ... effective elements of your traditional marketing efforts and combine them with ...

    author: Safko, Lon

    Textbook $32.88
  24. Marketing in the Participation Age

    ... desires into your most powerful marketing, tool. Marketing in the Participation Age ... , greater revenues for your business., "Marketing is constantly evolving. Companies can ...

    author: Daina Middleton

    Textbook $36.58
  25. The Ultimate Guide to Network Marketing

    ... The Ultimate Guide to Network Marketing, network marketing guru Dr. Joe Rubino ... of the most successful network marketing leaders in the industry. Presenting ...

    author: Joe Rubino

    Textbook $29.57
  26. Marketing for Rainmakers

    ... customer loyalty and increase profits. Marketing for Rainmakers: 52 Rules of ... immediate action and develop a marketing mindset.; Format: Textbook; Type: New

    author: Phil Fragasso

    Textbook $32.69
  27. The Mom Inventors Handbook, How to Turn Your Great Idea into the Next Big Thing, Revised and Expanded 2nd Ed

    ... original publication in 2005. This edition covers everything novice entrepreneurs need ... In-depth coverage of video marketing and DIY Public Relations Simple ...

    author: Monosoff, Tamara

    Textbook $33.72
  28. Marketing For Dummies

    ... the digital era, Marketing For Dummies, 5th Edition is the ultimate handbook ... including search engine, guerilla, global, and behavior marketing. You'll learn where ...

    author: Jeanette McMurtry

    Textbook $33.47
  29. The Handbook of Strategic Public Relations and Integrated Marketing Communications, Second Edition

    ... .”, —Jane Ostrander, Vice President, Global Communications, Tenneco The definitive guide ... Public Relations and Integrated Marketing Communications, Second Edition, is a gathering of ...

    author: Caywood, Clarke L.

    Textbook $111.39
  30. Fashion Marketing

    ... examples of global good practice, , , · exclusively about fashion marketing, , ... fashion marketing, not hyperbole, or speculation., , , The new edition has ...

    author: Mike Easey

    Textbook $45.94
  31. Life Without Ed

    , , The 10th Anniversary Edition of the book that has ... healthier, happier life without Ed.This 10th anniversary edition features a new afterword ...

    author: Schaefer, Jenni

    Textbook $28.66
  32. Marketing to the Social Web

    ... reach, customers. Marketing to the Social Web, Second Edition helps, marketers and ... the last three decades building, global communications companies, including Weber Shandwick ...

    author: Larry Weber

    Textbook $30.35
  33. Industrial Marketing Strategy

    ... Edition shows you, as a practicingmanager, how to develop the marketing strategies ... your businessneeds to succeed in a rapidly evolving global ...

    author: Frederick E. Webster Jr.

    Textbook $93.47
  34. Global Marketing

    ... into account. , Global Marketing: * Discusses contemporary global issues * Covers important ... the learning objectives. Global Marketing is suitable for marketing practitioners and all international ...

    author: Douglas Lamont

    Textbook $56.06
  35. The Old Rules of Marketing are Dead: 6 New Rules to Reinvent Your Brand and Reignite Your Business

    ... of global commerce is revolutionary.”, —Michel Recalt, Director of Marketing and ... reinventing your organization's marketing by: Positioning marketing as a business partner ...

    author: Pearson, Timothy R.

    Textbook $37.10
  36. Global Content Marketing: How to Create Great Content, Reach More Customers, and Build a Worldwide Marketing Strategy that Works

    ... search for and consumecontent. Global Content Marketing takes you step-by-step ... ." -- NANCY BHAGAT, former VP, Global Marketing Strategy, Intel, and current Divisional ...

    author: Didner, Pam

    Textbook $32.04
  37. Value-Added Selling, Fourth Edition: How to Sell More Profitably, Confidently, and Professionally by Competing on Value—Not Price

    , , The global, go-to guide that started ... ., , Value-Added Selling, 4th Edition offers proven strategies and tactics ...

    author: Reilly, Tom / Reilly, Paul

    Textbook $48.07
  38. Global Marketing

    ... global marketing , Covers all the key techniques for successful global marketing,, from creating global ...

    author: Douglas Lamont

    Textbook $17.88
  39. Reinventing Interactive and Direct Marketing: Leading Experts Show How to Maximize Digital ROI with iDirect and iBranding Imperatives

    ... Tim Suther, SVP, Acxiom Global Multichannel Marketing Services“The internet brings about ... of everything. Now it is marketing'sturn. Rapp compiles the best thinking ...

    author: Rapp, Stan

    Textbook $56.52
  40. The Ultimate Guide to Strategic Marketing: Real World Methods for Developing Successful, Long-term Marketing Plans

    ... . Combining time-tested marketing tools with the latest global trends, this ready ... also find helpful advice on global marketing, e-commerce, and other business ...

    author: Hamper, Robert J.

    Textbook $75.93
  41. Maximum Success with LinkedIn: Dominate Your Market, Build a Global Brand, and Create the Career of Your Dreams

    ... in popularity since the first edition of this book was published ... more than 20 years of marketing management experience at successful firms ...

    author: Sherman, Dan

    Textbook $28.66
  42. Compensating the Sales Force, Third Edition: A Practical Guide to Designing Winning Sales Reward Programs

    ... business growth. Now, this new edition brings you fully up to ... a complex sales organization and global sales teams•Administering, monitoring, and ...

    author: Cichelli, David J.

    Textbook $70.02
  43. Islamic Branding and Marketing

    Islamic Branding and Marketing: Creating A Global Islamic, Business provides a complete ... for growth, Islamic Branding and Marketing, is an indispensable resource that ...

    author: Paul Temporal

    Textbook $42.82
  44. Modern Optical Engineering, 4th Ed.

    ... and lens advances. The Fourth Edition now contains cutting-edge information ... detailed illustrations New to this edition: new coverage of ray tracing ...

    author: Smith, Warren J.

    Textbook $162.88
  45. Marketing Technology as a Service

    ... , engineering of some utilities, the marketing of services that are, based ... doable ? Rae Sedel,, MD, Global Technology Practice, Russell Reynolds, Associates ...

    author: Laurie Young / Bev Burgess

    Textbook $60.74
  46. The Global Market

    ... global advertising and marketing services, global product standards; managing global supply chains; global account management; global ...

    author: John A. Quelch / Rohit Deshpande

    Textbook $73.21
  47. How to Hire and Develop Your Next Top Performer, 2nd edition: The Qualities That Make Salespeople Great

    ... Your Next Top Performer, Second Edition, delivers the proven game plan ... Vice President of Sales and Marketing, Hearts On Fire“Caliper can ...

    author: Greenberg, Herb / Sweeney, Patrick

    Textbook $42.17
  48. Epic Content Marketing: How to Tell a Different Story, Break through the Clutter, and Win More Customers by Marketing Less

    ... now." -- Jonathan Mildenhall, VP, Global Advertising Strategy and Creative Excellence ... require expertise in Content Marketing. Epic Content Marketing gives all the details ...

    author: Pulizzi, Joe

    Textbook $37.10
  49. Million Dollar Consulting: The Professional's Guide to Growing a Practice, Fifth Edition

    ... thriving consultancy with the updated edition of this classic bestsellerHaving inspired ... , attracting clients, and creating a marketing plan, he also gives brand ...

    author: Weiss, Alan

    Textbook $38.79
  50. Hacking Marketing

    ... our own organizations to the global forces of the Internet at ... ., , Increase the tempo of marketing's responsiveness without chaos or burnout ...

    author: Scott Brinker

    Textbook $34.25
  51. The Portable MBA in Marketing

    ... and expanded, this new edition emphasizes fresh marketing strategies and cutting-edge ... Portable MBA in Marketing, Second Edition covers all the marketing innovations of the ...

    author: Charles D. Schewe / Alexander Hiam

    Textbook $98.14
  52. Marketing Unwrapped

    ... data driven approach to marketing" --Raoul Pinnell, VP Global Brands Communications, Shell ... International, , , , "Marketing Unwrapped captures ...

    author: Ray Perry

    Textbook $63.86
  53. How to Repair Briggs and Stratton Engines, 4th Ed.

    ... 190 detailed illustrations, the Fourth Edition of How to Repair Briggs ... -engine technology New to this edition: updated material on overhead valve ...

    author: Dempsey, Paul

    Textbook $37.10
  54. Customer Obsession: How to Acquire, Retain, and Grow Customers in the New Age of Relationship Marketing

    ... any size can develop a global strategy that embraces today's ... different segments of consumers Measure marketing campaign results with ROI calculation ...

    author: de Azevedo, Abaete / Pomeranz, Ricardo

    Textbook $51.45
  55. Powerboater's Guide to Electrical Systems, Second Edition

    ... advice and guidance from author Ed Sherman, who wrote and teaches ... marine accessories, equipment, and electronics “Ed Sherman's nationally recognized expertise ...

    author: Sherman, Edwin R.

    Textbook $37.10
  56. Voice-of-the-Customer Marketing: A Revolutionary 5-Step Process to Create Customers Who Care, Spend, and Stay

    ... of the Customer methodology, our marketing campaign results improve dramatically: response ... read this book."-Fred Neil, Global Head of CRM, Dell, , ...

    author: Roman, Ernan

    Textbook $60.74
  57. Drucker on Marketing: Lessons from the World's Most Influential Business Thinker

    ... Drucker.Praise for Drucker on Marketing"Bill Cohen's interpretation of Drucker ... better thinker." -- Jack Trout, global marketing expert, President, Trout & Partners ...

    author: Cohen, William

    Textbook $46.39
  58. Open Data Now: The Secret to Hot Startups, Smart Investing, Savvy Marketing, and Fast Innovation

    ... government data intoprofitable ventures SAVVY MARKETING: understand how reputationaldata drives your ... --in this critical issue of global significance." -- Viktor Mayer-Schonberger ...

    author: Gurin, Joel

    Textbook $46.39
  59. The 12 Powers of a Marketing Leader: How to Succeed by Building Customer and Company Value

    ... SUCCEED AS A MARKETING LEADER IN TODAY'S GLOBAL, DIGITAL WORLD.What ... makes an effective and successful marketing leader ...

    author: Barta, Thomas / Barwise, Patrick

    Textbook $45.55
  60. Global Strategy

    ... all the fundamentals of successful global strategy, from, market entry tactics ... risk to finding sales and marketing, opportunities , , , , ...

    author: Douglas Lamont

    Textbook $14.77
  61. Convergence Marketing

    ... real-time accountability that positions marketing as a vital and effective ... global market demands nothing less than this fully integrated approach. Convergence Marketing ...

    author: Richard Rosen

    Textbook $30.35
  62. Marketing Your Consulting and Professional Services

    ... --this new edition of Marketing Your Consulting andProfessional Services, Third Edition provides essential ... , Praise for the previous edition of Marketing Your Consulting andProfessional Services ...

    author: Dick Connor / Jeff Davidson

    Textbook $70.87
  63. Kick Ass Business and Marketing Secrets

    ... this fast-paced, cluttered, and global marketplace, new, influences are constantly ... , beliefs. Despite these demands, effective marketing still comes, down to knowledge ...

    author: Bob Pritchard

    Textbook $30.35
  64. The New Rules of Marketing and PR

    ... ? The seventh edition of The New Rules of Marketing and PR provides ... , The seventh edition of The New Rules of Marketing and PR ...

    author: David Meerman Scott

    Textbook $29.57
  65. The Financial Services Marketing Handbook

    ... marketing pros , The Financial Marketing Services Handbook, Second Edition, gives sales and marketing ... The Financial Services, Marketing Handbook, Second Edition gives sales and marketing, professionals even ...

    author: Evelyn Ehrlich / Duke Fanelli

    Textbook $91.91
  66. Wiley International Encyclopedia of Marketing

    ... hundreds of global experts, this is one, of the premier marketing reference ... :, , Volume 1: Marketing Strategy , Volume 2: Marketing Research , Volume ...

    author: Jagdish N. Sheth / Naresh Malhotra

    Textbook $1151.65
  67. Switching Power Supply Design, 3rd Ed.

    ... , materials, and components. This Third Edition presents the basic principles of ... , equations, and charts. The Third Edition of Switching Power Supply Design ...

    author: Pressman, Abraham I. / Billings, Keith / Morey, Taylor

    Textbook $171.32
  68. Handbook of Environmental Engineering Calculations 2nd Ed.

    ... essential information, the updated Second Edition of this unique guide now ... 200 helpful illustrations, the Second Edition features: Hundreds of detailed examples ...

    author: Lee, C. C. / Lin, Shun Dar

    Textbook $205.09
  69. The Power of Real-Time Social Media Marketing: How to Attract and Retain Customers and Grow the Bottom Line in the Globally Connected World

    ... Trends for On-the-Spot Marketing!"A must read for media and ... how you can use this global, real-time platform to change ...

    author: Macy, Beverly / Thompson, Teri

    Textbook $41.32
  70. Think Like a Rock Star: How to Create Social Media and Marketing Strategies that Turn Customers into Fans, with a foreword by Kathy Sierra

    ... recommended!" -- Katie Morse, Social Marketing Manager at Billboard"Mack Collier ... this book." -- Scott Monty, Global Head of Social Media at ...

    author: Collier, Mack

    Textbook $32.88
  71. The Search for Smilin' Ed

    ... on the mysteries of Smilin' Ed and Froggy., Ranging across the ... regulars, The Search for Smilin' Ed! is a narrative whirligig that ...

    author: Kim Deitch

    Textbook $21.00
  72. Measuring Marketing

    ... . In Measuring Marketing: 103 Key Metrics Every Marketer Needs, Second Edition, one ... revised and updated new edition discusses the key marketing metrics needed for ...

    author: John A. Davis

    Textbook $49.05
  73. Marketing the Professional Services Firm

    ... urgent need for, new marketing thinking for global players or small businesses ... definitive, book for effective strategic marketing in professional services.; Format: Textbook ...

    author: Laurie Young

    Textbook $62.30
  74. Marketing Warfare: 20th Anniversary Edition

    ... Anniversary Edition offers:• A fresh perspective on why waging marketing warfare is ... —defensive, offensive, flanking, and guerrilla. Marketing Warfare is the book that ...

    author: Ries, Al / Trout, Jack

    Textbook $36.26
  75. Successful Direct Marketing Methods

    ... direct marketing experts Bob Stone and Ron Jacobs, the Eighth Edition of ... Successful Direct Marketing Methods contains major revisions ...

    author: Stone, Bob / Jacobs, Ron

    Textbook $101.26
  76. McGraw-Hill National Electrical Code 2008 Handbook, 26th Ed.

    ... Electrical Code® 2008 Handbook, 26th Edition provides the essential put-the ... Electrical Code® 2008 Handbook, 26th Edition features a bind-in card ...

    author: McPartland, Brian J. / McPartland, Joseph F. / Hartwell, Frederic P.

    Textbook $122.36
  77. Goodbye Ed, Hello Me: Recover from Your Eating Disorder and Fall in Love with Life

    ... It Completely, Jenni Schaefer and Ed (eating disorder) are no longer ... final steps in divorcing your Ed completely. Foreword by Carolyn Costin ...

    author: Schaefer, Jenni

    Textbook $32.04
  78. Kiss, Bow, or Shake Hands, Sales and Marketing: The Essential Cultural Guide—From Presentations and Promotions to Communicating and Closing

    ... , or Shake Hands: Sales and Marketing is an informative, entertaining guide ... around the world.“As the global community comes closer together, Kiss ...

    author: Morrison, Terri / Conaway, Wayne A.

    Textbook $30.35
  79. Turn Clicks Into Customers: Proven Marketing Techniques for Converting Online Traffic into Revenue

    ... doesn't for multiple online marketing strategies, including: E-mail Online ... , you'll get interviews with global experts who reveal proven tactics ...

    author: Forrester, Duane

    Textbook $37.10
  80. The Successful Marketing Plan: How to Create Dynamic, Results Oriented Marketing, 4th Edition

    ... substantially revised and expanded fourth edition, Roman Hiebing, Jr., Scott Cooper ... .Great marketing begins with a great marketing plan. Use The Successful Marketing Plan ...

    author: Hiebing, Roman G. / Cooper, Scott W. / Wehrenberg, Steve

    Textbook $67.49
  81. Fitzpatrick's Color Atlas, 8th Ed

    ... Synopsis of Clinical Dermatology, Eighth Edition combines laser-precise color images ... than 40% new to this edition, • A color-coded 4-part ...

    author: Wolff, Klaus / Johnson, Richard Allen / Saavedra, Arturo P. / Roh, Ellen K.

    Textbook $142.66
  82. Kellogg on Marketing

    ... , marketers , The second edition of Kellogg on Marketing provides a, unique ... as Product Innovation,, Social Media, Marketing to Consumers at the Bottom ...

    author: Alice M. Tybout / Bobby J. Calder / Philip Kotler

    Textbook $36.58
  83. Value-based Marketing

    ... original essence of the first edition has been maintained, but obvious ... Position, Assessment, 6 Value-Based Marketing, Strategy , PART III, Implementing ...

    author: Peter Doyle

    Textbook $62.30
  84. Professional Services Marketing

    ... brand and reputation; implementing, a marketing communications program; executing lead generation ... industry., , , The Second Edition features new research and updates ...

    author: Mike Schultz / John E. Doerr / Lee Frederiksen

    Textbook $36.58
  85. The McGraw-Hill 36-Hour Accounting Course, 4th Ed

    ... revised and updated, the fourth edition features new coverage of the ...

    author: Dixon, Robert L. / Arnett, Harold E. / Davidoff, Howard

    Textbook $32.04
  86. Tintinalli's Emergency Medicine: A Comprehensive Study Guide, 9th edition

    ... , • Contemporary, concise discussion of ED identification and treatment of opioid ... inevitable comparison of this current edition of Tintinalli's Emergency Medicine ...

    author: Tintinalli, Judith E. / Ma, O. John / Yealy, Donald / Meckler, Garth D. / Stapczynski, J. Stephan / Cline, David M. / Thomas, Stephen H.

    Textbook $290.39
  87. Instagram Power, Second Edition: Build Your Brand and Reach More Customers with Visual Influence

    ... advice from leading Instagram marketing experts, this revised edition of Instagram Power ... integrating Instagram into a complete marketing strategy. With 15 new chapter ...

    author: Miles, Jason

    Textbook $33.72
  88. Global Advantage on the Internet

    ... the World, Wide Web for marketing, sales, and customer support. The ... national competitiveness and, information infrastructures. Global Advantage on the Internet, provides ...

    author: Mary J. Cronin

    Textbook $36.58
  89. Inbound Marketing, Revised and Updated

    ... , marketing must change with them. The fully revised and, updated edition of ... Inbound Marketing is a complete guide ...

    author: Brian Halligan / Dharmesh Shah

    Textbook $24.90
  90. Marketing Plans

    ... renowned international bestseller, The 8th edition of this highly acclaimed bestseller ... to the latest developments in marketing., Marketing Plans is designed as a ...

    author: Malcolm McDonald / Hugh Wilson

    Textbook $63.86
  91. Social Media Marketing For Dummies

    ... approaches to social media, marketing, Social Media Marketing For Dummies presents the ... tools in this new edition of, Social Media Marketing For Dummies, you ...

    author: Shiv Singh / Stephanie Diamond

    Textbook $33.47
  92. Web Marketing All-in-One For Dummies

    ... to, online advertising, e-mail marketing, and harnessing the potential, of ... , Web Marketing All in One For Dummies, 2nd Edition shows, you ...

    author: John Arnold / Michael Becker / Marty Dickinson / Ian Lurie / Elizabeth Marsten

    Textbook $42.82
  93. Social Media Marketing

    ... pages of new content, this edition is better, than ever , ... , practical approaches to social media marketing, campaigns , Highlights the latest ...

    author: Dave Evans / Susan Bratton

    Textbook $36.58
  94. Guerrilla Marketing for Job Hunters 3.0

    ... revised, and updated edition, This new Third Edition features the latest job ... Part of the Guerrilla Marketing Series, the bestselling, marketing book series , ...

    author: Jay Conrad Levinson / David E. Perry

    Textbook $27.23
  95. Retail Marketing and Branding

    Retail Marketing and Branding, 2nd Edition looks at, how retailers can ... branding and marketing spend, optimization., The second edition of Retail Marketing and Branding ...

    author: Jesko Perrey / Dennis Spillecke

    Textbook $57.62
  96. Marketing Your Services

    ... Services, a grassroots guide to marketing and building relationships with customers ... reassuring.The expanded & updated edition reflects a thorough revisior including ...

    author: Crandall, Rick

    Textbook $28.66
  97. CRM at the Speed of Light, Fourth Edition

    ... InsideCRM in the completely recast edition of this international bestseller.Praise ... and Secrets of Social Media Marketing.""As we make the shift to ...

    author: Greenberg, Paul

    Textbook $56.52
  98. 501 Killer Marketing Tactics to Increase Sales, Maximize Profits, and Stomp Your Competition: Revised and Expanded Second Edition

    ... /Reopening and Holidays Four Walls Marketing Direct Mail and Ads, Coupons ... Tie-ins, and Gift Certificates Marketing Measurement No matter what your ...

    author: Feltenstein, Tom

    Textbook $33.72
  99. CURRENT Diagnosis and Treatment Emergency Medicine, Eighth Edition

    ... acute care setting, this new edition of CURRENT Diagnosis & Treatment ... drugs commonly used in the ED , , , ; Format ...

    author: Stone, C. Keith / Humphries, Roger L.

    Textbook $124.94
  100. Marketing and Finance

    ... rigorous due diligence in marketing. It connects marketing plans and investment to ... and updated throughout, the Second Edition features new case examples as ...

    author: Malcolm McDonald / Brian D. Smith / Keith Ward

    Textbook $49.05