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73 products found

PUBLIC RELATIONS THEORY AND PRACTICE TEXTBOOK

  1. 10% Off

    Public Relations: Theories, Practices, Critiques

    ... 's best-known and widely-respected public relations and communication professionals, clearly explains public relations concepts, models and theories and applies theory to Australian practice with case studies and ...

    author: Jim MacNamara

    Textbook $129.95 $118.58
    eTextbook $60.01 Get it instantly
  2. 24% Off

    Intercultural Public Relations

    ... for Managing Relationships and Conflicts with Strategic Publics develops a coherent framework to unify the theories of public relations and intercultural communication, and, within the framework, examines empirical ...

    author: Lan Ni / Qi Wang / Bey-Ling Sha

    Textbook $77.99 $63.37
    eTextbook $78.09 Get it instantly
  3. 24% Off

    Intercultural Public Relations

    ... for Managing Relationships and Conflicts with Strategic Publics develops a coherent framework to unify the theories of public relations and intercultural communication, and, within the framework, examines empirical ...

    author: Lan Ni / Qi Wang / Bey-Ling Sha

    Textbook $273.00 $221.81
  4. 24% Off

    Public Relations, Society & Culture

    ... , feminism and critical race theory. Empirical contributions illustrate theoretical arguments ... for scholars and students to explore public relations in new ways., Public Relations, Society and Culture makes an essential ...

    author: Lee Edwards / Caroline E. M. Hodges

    Textbook $210.00 $170.63
  5. 24% Off

    Paradox in Public Relations

    ... associated with modern-day public relations and uses psychological and organizational change theory to critique paradoxes in public relations theory and practice. By examining public relations through the lens of ...

    author: Kevin L. Stoker

    Textbook $252.00 $204.75
    eTextbook $249.70 Get it instantly
  6. 20% Off

    An Introduction to Public Relations and Communication Management

    An Introduction to Public Relations and Communication Management addresses the theoretical and practical needs of ... perspectives of the profession and its possibilities.Theory to Practice:Practitioner Profiles - the voices ...

    author: Joy Chia / Gae Synnott

    Textbook $89.95 $75.00
    eTextbook $76.95 Get it instantly
  7. 20% Off

    Strategic Public Relations Management

    ... practitioners understand and communicate the value of public relations to others, using performance metrics to ... realistic cases and situations; , , , Applying theory to professional practice. , , , The book' ...

    author: 3

    Textbook $399.00 $334.16
  8. 24% Off

    The Routledge Handbook of Critical Public Relations

    ... collection marks a major stage in the evolution of critical public relations. It will increasingly influence how critical theory informs public relations and communication., The collection takes stock of the emergence ...

    author: Jacquie L'Etang / David McKie / Nancy Snow / Jordi Xifra

    Textbook $108.00 $87.75
  9. 24% Off

    Public Relations and Nation Building

    ... democracy in the context of contemporary public relations theory, Public Relations and Nation Building seeks to point ways forward for that theory, for Israel and for the public relations of many other nations.; authors ...

    author: Margalit Toledano / David McKie

    Textbook $263.00 $213.69
  10. 24% Off

    The Routledge Handbook of Critical Public Relations

    ... collection marks a major stage in the evolution of critical public relations. It will increasingly influence how critical theory informs public relations and communication., The collection takes stock of the emergence ...

    author: Jacquie L'Etang / David McKie / Nancy Snow / Jordi Xifra

    Textbook $420.00 $341.25
    eTextbook $107.79 Get it instantly
  11. 24% Off

    The Global Public Relations Handbook

    ... , Research, and Practice offers state-of-the-art discussions of the global public relations industry, blending research-based theory with practice, and presented in essays from both academics and practitioners. , This ...

    author: 3

    Textbook $141.00 $114.56
  12. 20% Off

    The Public Relations Strategic Toolkit

    ... , , By combining theory and practice, with an invaluable insight from experts in the field, this guide will introduce readers to all the professional skills needed for a career in public relations. ; editionNumber: 2 ...

    author: 2

    Textbook $252.00 $211.05
  13. 20% Off

    The Public Relations Strategic Toolkit

    ... , , By combining theory and practice, with an invaluable insight from experts in the field, this guide will introduce readers to all the professional skills needed for a career in public relations. ; editionNumber: 2 ...

    author: 2

    Textbook $73.99 $61.97
  14. 26% Off

    Public Relations and Strategic Communication

    ... , transcultural, and transnational effort, integrating traditional and social media throughout. This text explores the theories of public relations and asks you to apply them to real and contemporary scenarios so you can ...

    author: Karen Sutherland / Saira Ali / Umi Khattab

    Textbook $99.95 $79.95
    eTextbook $89.95 Get it instantly
  15. 10% Off

    Cutlip and Center's Effective Public Relations, International Edition

    ... to the field. Beginning with the first edition in 1952, Effective Public Relations (EPR) has introduced the theory and principles of public relations, schooled its practitioners, and served as a reference for those in ...

    author: Glen M. Broom

    Textbook $118.95 $108.54
  16. 10% Off

    THINK Public Relations

    ... in an easy-to-read format. Students are introduced to exciting and innovative public relations campaign examples while learning the theory and core concepts that they will need to succeed in their career. The authors ...

    author: Dennis L. Wilcox / Glen T. Cameron / Bryan H. Reber / Jae-Hwa Shin

    Textbook $133.95 $122.23
  17. 24% Off

    Public Relations, Society & Culture

    ... , feminism and critical race theory. Empirical contributions illustrate theoretical arguments ... for scholars and students to explore public relations in new ways., Public Relations, Society and Culture makes an essential ...

    author: Lee Edwards / Caroline E. M. Hodges

    Textbook $67.99 $55.24
  18. 24% Off

    Public Relations and Social Theory

    Public Relations and Social Theory: Key Figures, Concepts and Developments broadens the theoretical scope of public relations studies by applying the work of a group of prominent social theorists to make sense of the ...

    author: 2

    Textbook $96.99 $78.80
  19. 24% Off

    Public Relations and Social Theory

    Public Relations and Social Theory: Key Figures, Concepts and Developments broadens the theoretical scope of public relations studies by applying the work of a group of prominent social theorists to make sense of the ...

    author: 2

    Textbook $252.00 $204.75
    eTextbook $96.79 Get it instantly
  20. 20% Off

    Government Public Relations

    ... of the agency with the public at large. In short, public relations is public administration. Addressing the theory, practice, and context of government public relations, Government Public Relations: A Reader compiles ...

    author: Mordecai Lee

    Textbook $189.00 $158.29
    eTextbook $164.00 Get it instantly
  21. 20% Off

    Political Public Relations

    The second edition of Political Public Relations offers an interdisciplinary overview of the latest theory and research in the still emerging field of political public relations., , The book continues its international ...

    author: 2

    Textbook $94.99 $79.55
  22. 24% Off

    Public Relations, Cooperation, and Justice

    ... , , forms of self-interested cooperation, e.g. fully functioning society theory. , ,  , Public Relations, Cooperation, and Justice draws upon interdisciplinary research from evolutionary biology, philosophy, and ...

    author: Charles Marsh

    Textbook $242.00 $196.63
  23. 20% Off

    Political Public Relations

    The second edition of Political Public Relations offers an interdisciplinary overview of the latest theory and research in the still emerging field of political public relations., , The book continues its international ...

    author: 2

    Textbook $252.00 $211.05
    eTextbook $94.59 Get it instantly
  24. 24% Off

    Visual Public Relations

    ... a multi-sensory environment. Drawing on the work of global researchers in public relations, visual culture and communication, design and cultural theory, it brings a welcome inter-disciplinary approach which pushes the ...

    author: Simon Collister / Sarah Roberts-Bowman

    Textbook $252.00 $204.75
  25. 24% Off

    The Public Relations of Everything

    ... critical-thinking analysis of theory, and founded in the author's extensive corporate experience, this book will be invaluable reading for scholars and practitioners alike in Public Relations, Communications and Social ...

    author: Robert E. Brown

    Textbook $263.00 $213.69
  26. 24% Off

    Public Relations and the Public Interest

    ... to develop a clearer understanding of the concept, and then considers this within the theory and practice of public relations. The book's themes include the role of language and discourse in establishing successful ...

    author: Jane Johnston

    Textbook $83.99 $68.24
  27. 20% Off

    Cases in Public Relations Management

    ... problem-based case study approach encourages readers to assess what they know about communication theory, the public relations process, and management practices., New to the third edition:, , , Eighteen new cases ...

    author: 3

    Textbook $154.00 $128.97
  28. 24% Off

    Public Relations Ethics and Professionalism

    ... , with dynamic implications for theory and practice., , This thought-provoking book will be essential reading for students, academics and professionals with an interest in public relations, ethics and professionalism ...

    author: Johanna Fawkes

    Textbook $77.99 $63.37
  29. 20% Off

    Cases in Public Relations Management

    ... problem-based case study approach encourages readers to assess what they know about communication theory, the public relations process, and management practices., New to the third edition:, , , Eighteen new cases ...

    author: 3

    Textbook $294.00 $246.22
    eTextbook $152.84 Get it instantly
  30. 24% Off

    Public Relations Ethics and Professionalism

    ... , with dynamic implications for theory and practice., , This thought-provoking book will be essential reading for students, academics and professionals with an interest in public relations, ethics and professionalism ...

    author: Johanna Fawkes

    Textbook $263.00 $213.69
    eTextbook $78.09 Get it instantly
  31. 24% Off

    Public Relations and the Public Interest

    ... to develop a clearer understanding of the concept, and then considers this within the theory and practice of public relations. The book's themes include the role of language and discourse in establishing successful ...

    author: Jane Johnston

    Textbook $263.00 $213.69
  32. 23% Off

    Public Relations Campaigns

    ... step through the diverse range of elements involved in planning and building a public relations campaign. It begins with an introduction to theory then focuses strongly on practice, with case studies that demonstrate how ...

    author: Mark Sheehan / Robina Xavier

    Textbook $86.95 $70.95
    eTextbook $75.95 Get it instantly
  33. 10% Off

    Marketing Public Relations

    ... these highly credible and cost-effective tools. Students will first learn the theory and then how to apply it in order to “do Marketing Public Relations” in the real world. , , , ; authors: Gaetan T. Giannini ...

    author: Gaetan T. Giannini

    Textbook $188.95 $172.42
  34. 10% Off

    Public Relations: Strategies and Tactics, Global Edition

    ... Tactics uses real-world case studies and examples to explain the basic concepts and theory behind modern public relations practice. This comprehensive text is grounded in scholarship and includes references to landmark ...

    author: Dennis L. Wilcox / Glen T. Cameron / Bryan H. Reber

    Textbook $127.95 $116.75
  35. 20% Off

    Public Relations, Branding and Authenticity

    ... nature of authenticity itself. Case studies of public relations activity of successful brands, and those ... boundary spanning embedded in PR practice and best practice theory. Secondly, the book introduces a new concept of ...

    author: Sian Rees

    Textbook $252.00 $211.05
  36. 24% Off

    Classical Rhetoric and Modern Public Relations

    ... the theoretical foundations of modern public relations, a growing young profession that lacked even a name until the twentieth century. As the discipline seeks guiding theories and paradigms, rhetorics both ancient ...

    author: Charles Marsh

    Textbook $77.99 $63.37
  37. 24% Off

    Classical Rhetoric and Modern Public Relations

    ... the theoretical foundations of modern public relations, a growing young profession that lacked even a name until the twentieth century. As the discipline seeks guiding theories and paradigms, rhetorics both ancient ...

    author: Charles Marsh

    Textbook $263.00 $213.69
  38. 24% Off

    Public Relations, Society and the Generative Power of History

    ... of key areas of critically engaged PR theory. This volume is a valuable teaching resource for upper-level undergraduates and postgraduates studying public relations, strategic communications, political communication and ...

    author: Ian Somerville / Lee Edwards / Øyvind Ihlen

    Textbook $252.00 $204.75
  39. 24% Off

    International Public Relations

    ... may contribute to our understanding of PR theory building. Importantly, it highlights the role ... Foreword by Krishnamurthy Sriramesh, Editor of The Global Public Relations Handbook; authors: Ian Somerville / Owen Hargie ...

    author: Ian Somerville / Owen Hargie / Maureen Taylor / Margalit Toledano

    Textbook $263.00 $213.69
  40. 24% Off

    Public Relations, Society and the Generative Power of History

    ... of key areas of critically engaged PR theory. This volume is a valuable teaching resource for upper-level undergraduates and postgraduates studying public relations, strategic communications, political communication and ...

    author: Ian Somerville / Lee Edwards / Øyvind Ihlen

    Textbook $73.99 $60.12
  41. 24% Off

    Marketing and Public Relations for Museums, Galleries, Cultural and Heritage Attractions

    ... to cultural PR and Marketing teams. Marketing and Public Relations for Museums, Galleries, Cultural and Heritage Attractions, as well as providing some of the theory of marketing, provides the latest available case ...

    author: Ylva French / Sue Runyard

    Textbook $86.99 $70.68
  42. 24% Off

    Marketing and Public Relations for Museums, Galleries, Cultural and Heritage Attractions

    ... to cultural PR and Marketing teams. Marketing and Public Relations for Museums, Galleries, Cultural and Heritage Attractions, as well as providing some of the theory of marketing, provides the latest available case ...

    author: Ylva French / Sue Runyard

    Textbook $263.00 $213.69
    eTextbook $86.89 Get it instantly
  43. 20% Off

    Strategic Public Relations Management

    ... practitioners understand and communicate the value of public relations to others, using performance metrics to ... realistic cases and situations; , , , Applying theory to professional practice. , , , The book' ...

    author: 3

    Textbook $147.00 $123.11
    eTextbook $146.30 Get it instantly
  44. 24% Off

    Power, Diversity and Public Relations

    ... occupational sociology to postcolonial and critical race theory, to a variety of empirical data ... essential reading for researchers and students in Public Relations, Communications, Media Studies, Promotional Industries ...

    author: Lee Edwards

    Textbook $263.00 $213.69
  45. 24% Off

    Public Relations and Participatory Culture

    ... audience, yet they have not been defined using current theory and discourse. Our existing conceptions fail to identify these active and engaged publics, let alone understand virtual communities who are highly motivated ...

    author: Amber Hutchins / Natalie T.J. Tindall

    Textbook $263.00 $213.69
  46. 20% Off

    Public Relations Planning

    ... book goes beyond an introductory discussion of the theory of PR planning, incorporating material from cutting-edge ... out this excellent resource for students of public relations and corporate communication. ; authors: Jr. ...

    author: Jr. Edward T. Vieira

    Textbook $347.00 $290.61
    eTextbook $108.89 Get it instantly
  47. 24% Off

    A Handbook of Corporate Communication and Public Relations

    ... corporate communication theory and practice. , This is an essential one-stop reference for all academics, practitioners and students seeking to understand corporate communication and public relations.; authors: Sandra ...

    author: Sandra Oliver

    Textbook $79.99 $64.99
  48. 24% Off

    Public Relations and Participatory Culture

    ... audience, yet they have not been defined using current theory and discourse. Our existing conceptions fail to identify these active and engaged publics, let alone understand virtual communities who are highly motivated ...

    author: Amber Hutchins / Natalie T.J. Tindall

    Textbook $77.99 $63.37
  49. 20% Off

    A Handbook of Corporate Communication and Public Relations

    ... corporate communication theory and practice. , This is an essential one-stop reference for all academics, practitioners and students seeking to understand corporate communication and public relations.; authors: Sandra ...

    author: Sandra Oliver

    Textbook $357.00 $298.99
  50. 20% Off

    Public Relations Planning

    ... book goes beyond an introductory discussion of the theory of PR planning, incorporating material from cutting-edge ... out this excellent resource for students of public relations and corporate communication. ; authors: Jr. ...

    author: Jr. Edward T. Vieira

    Textbook $110.00 $92.13
  51. 24% Off

    Public Relations in Global Cultural Contexts

    ... This volume emphasizes theories and concepts that highlight global interconnectedness through a range of interpretative and critical approaches to understanding the global significance and impacts of public relations. , ...

    author: Nilanjana Bardhan / C. Kay Weaver

    Textbook $294.00 $238.88
    eTextbook $78.09 Get it instantly
  52. 24% Off

    Public Relations and Communication Management

    ... discussion and demonstrate the relevance of applied theories for the practice of public relations and communication management with up-to-date concepts, theories, and thoughts. ; authors: Krishnamurthy Sriramesh / ...

    author: Krishnamurthy Sriramesh / Ansgar Zerfass / Jeong-Nam Kim

    Textbook $96.99 $78.80
    eTextbook $96.79 Get it instantly
  53. 24% Off

    Perspectives on Public Relations Research

    ... from some of the leading international public relations academics and practitioners who provide valuable insights into the theories underpinning current public relations thinking and practice, and illustrate the ...

    author: Danny Moss / Dejan Vercic / Gary Warnaby

    Textbook $263.00 $213.69
    eTextbook $104.49 Get it instantly
  54. 24% Off

    Perspectives on Public Relations Research

    ... from some of the leading international public relations academics and practitioners who provide valuable insights into the theories underpinning current public relations thinking and practice, and illustrate the ...

    author: Danny Moss / Dejan Vercic / Gary Warnaby

    Textbook $105.00 $85.31
  55. 24% Off

    Public Relations in Global Cultural Contexts

    ... This volume emphasizes theories and concepts that highlight global interconnectedness through a range of interpretative and critical approaches to understanding the global significance and impacts of public relations. , ...

    author: Nilanjana Bardhan / C. Kay Weaver

    Textbook $77.99 $63.37
  56. 24% Off

    Public Relations and Communication Management

    ... discussion and demonstrate the relevance of applied theories for the practice of public relations and communication management with up-to-date concepts, theories, and thoughts. ; authors: Krishnamurthy Sriramesh / ...

    author: Krishnamurthy Sriramesh / Ansgar Zerfass / Jeong-Nam Kim

    Textbook $315.00 $255.94
  57. 20% Off

    Public Relations Writing : Form & Style

    ... AND STYLE combines the practical approach of a trade book with the fundamental principles and theories of Public Relations to provide you with the essential techniques and methods needed to write with understanding and ...

    author: Doug Newsom / Jim Haynes

    Textbook $162.95 $135.80
  58. 24% Off

    Corporate Social Responsibility, Sustainability and Public Relations

    ... CSR/Sustainability reports and websites, this book invokes public relations, postmodern and critical theories to empower public relations professionals to transform organizations into ethical, authentic and transparent ...

    author: Donnalyn Pompper

    Textbook $263.00 $213.69
  59. 20% Off

    Advertising and Public Relations Law

    ... A new chapter on Internet-related laws affecting advertising and public relations speech. , , , History and background of major legal theories affecting professional communicators. , , , Extended excerpts from ...

    author: 3

    Textbook $263.00 $220.26
    eTextbook $137.00 Get it instantly
  60. 20% Off

    Advertising and Public Relations Law

    ... A new chapter on Internet-related laws affecting advertising and public relations speech. , , , History and background of major legal theories affecting professional communicators. , , , Extended excerpts from ...

    author: 3

    Textbook $158.00 $132.32
  61. 24% Off

    Public Relations as Emotional Labour

    ... on a wide range of related contemporary social and cultural theories, as well as critical public relations and feminist public relations literature., Scholars, educators and research students in PR and communications ...

    author: Liz Yeomans

    Textbook $252.00 $204.75
  62. 234% Off

    THINK Public Relations | USED

    ... in an easy-to-read format. Students are introduced to exciting and innovative public relations campaign examples while learning the theory and core concepts that they will need to succeed in their career. The authors ...

    author: 2

    Textbook $121.77 $36.53
  63. 20% Off

    Public Relations Writing : Form & Style (with Errata Sheet)

    ... AND STYLE combines the practical approach of a trade book with the fundamental principles and theories of Public Relations to provide you with the essential techniques and methods needed to write with understanding and ...

    author: Doug Newsom / Jim Haynes

    Textbook $127.95 $106.63
  64. 20% Off

    Public Relations Writing : Form & Style, International Edition

    ... Edition combines the practical approach of a trade book with the fundamental principles and theories of Public Relations to provide you with the essential techniques and methods needed to write with understanding ...

    author: Doug Newsom / Jim Haynes

    Textbook $157.95 $131.63
  65. 20% Off

    Public Relations Writing : Form & Style

    ... AND STYLE combines the practical approach of a trade book with the fundamental principles and theories of Public Relations to provide you with the essential techniques and methods needed to write with understanding and ...

    author: Doug Newsom / Jim Haynes

    Textbook $147.95 $123.30
  66. 20% Off

    Public Relations Writing : Form & Style

    ... AND STYLE combines the practical approach of a trade book with the fundamental principles and theories of Public Relations to provide you with the essential techniques and methods needed to write with understanding and ...

    author: 14th March 2007

    Textbook $132.95 $110.80
  67. 24% Off

    Reconfiguring Public Relations

    ... by integrating critical, postmodern, poststructural, postcolonial and other relevant theories into public relations. , Reconfiguring Public Relations reenergises thinking about diversity through equity and in terms of ...

    author: David McKie / Debashish Munshi

    Textbook $263.00 $213.69
  68. 24% Off

    Reconfiguring Public Relations

    ... by integrating critical, postmodern, poststructural, postcolonial and other relevant theories into public relations. , Reconfiguring Public Relations reenergises thinking about diversity through equity and in terms of ...

    author: David McKie / Debashish Munshi

    Textbook $79.99 $64.99
    eTextbook $79.19 Get it instantly
  69. 24% Off

    Public Relations in the Nonprofit Sector

    ... awareness and activism efforts, and client outreach. This volume explores a range of public relations theories and topics important to the management of nonprofit organizations, including crisis management, communicating ...

    author: Richard D. Waters

    Textbook $83.99 $68.24
  70. 24% Off

    Public Relations in the Nonprofit Sector

    ... awareness and activism efforts, and client outreach. This volume explores a range of public relations theories and topics important to the management of nonprofit organizations, including crisis management, communicating ...

    author: Richard D. Waters

    Textbook $294.00 $238.88
    eTextbook $83.59 Get it instantly
  71. 24% Off

    Relationship Building in Public Relations

    ... by providing solid evidence-based research results to inform their theories about the impact of relationships and dialogue on public relations thinking. Rather than following contemporary thinking, it aims to embrace ...

    author: Petra Theunissen / Helen Sissons

    Textbook $252.00 $204.75
    eTextbook $78.09 Get it instantly
  72. 20% Off

    Public Relations Writing : Strategies & Structures

    Providing the best of practical tools, real-world examples and proven theories, PUBLIC RELATIONS WRITING: STRATEGIES & STRUCTURES, 11th Edition, teaches you the essentials of writing with understanding and purpose. ...

    author: Doug Newsom / Jim Haynes

    Textbook $164.95 $137.47
  73. 20% Off

    Public Relations Writing : Form and Style (with InfoTrac�)

    ... : FORM AND STYLE! With a practical approach, this communication text uses the principles and theories of public relations to provide you with the tools you need to improve your writing skills. Examples, illustrations ...

    author: Doug Newsom

    Textbook $137.95 $114.96
  74. Other matching results

  75. 20% Off

    Public Relations Cases

    ... on the success of the previous edition to offer new insights into the changing face of contemporary public relations and the development of PR and communication strategies. The book also examines:, , , , The use ...

    author: 2

    Textbook $315.00 $263.81
  76. 20% Off

    Local Democracy, Journalism and Public Relations

    ... local authorities and the important role the media can and does play., Local Democracy, Journalism and Public Relations provides new empirical data on, and the real-world views of, working communications teams in local ...

    author: Carmel O'Toole / Adrian Roxan

    Textbook $73.99 $61.97
  77. 20% Off

    Advertising and Public Relations Research

    ... programs, this book concentrates on the uses and applications of research in advertising and public relations situations. The authors' goal is to provide the information needed by future practitioners to commission ...

    author: Taylor and Francis

    Textbook $231.00 $193.46
  78. 20% Off

    The Public Relations Handbook

    ... , Split into four parts exploring key conceptual themes of the context of public relations, strategic public relations, stakeholder public relations, and shaping the future, the book offers coverage of essential areas ...

    author: 5

    Textbook $242.00 $202.68
  79. 20% Off

    The Public Relations Handbook

    ... , Split into four parts exploring key conceptual themes of the context of public relations, strategic public relations, stakeholder public relations, and shaping the future, the book offers coverage of essential areas ...

    author: 5

    Textbook $81.99 $68.67
  80. 20% Off

    Public Relations

    ... , while at the same time being amplified and social. In the same way, understanding the field of public relations requires an awareness of how the interpersonal concept of human relationships can be extended to large ...

    author: Tom Kelleher

    Textbook $138.95 $115.85
  81. 20% Off

    Public Relations

    ... on competencies identified by organizations such as the Commission on Public Relations Education and the Public Relations Society of America, Public Relations provides a robust examination of areas such as diversity ...

    author: Carolyn Mae Kim

    Textbook $69.99 $58.62
  82. 24% Off

    Culture and Public Relations

    ... on such questions as how spirituality, religion, and culture have affected public relations, and how public relations culture has been affected by the "corporate cultures" of business enterprises. Additionally ...

    author: Krishnamurthy Sriramesh / Dejan Vercic

    Textbook $252.00 $204.75
  83. 20% Off

    Global Writing for Public Relations

    ... following features:, , , , Insight into the evolution of English-language communication in business and public relations, as well as theoretical and political debates on global English and globalization; , , , ...

    author: Arhlene A. Flowers

    Textbook $357.00 $298.99
    eTextbook $132.00 Get it instantly
  84. 20% Off

    Public Relations

    ... on competencies identified by organizations such as the Commission on Public Relations Education and the Public Relations Society of America, Public Relations provides a robust examination of areas such as diversity ...

    author: Carolyn Mae Kim

    Textbook $252.00 $211.05
  85. 20% Off

    Global Writing for Public Relations

    ... following features:, , , , Insight into the evolution of English-language communication in business and public relations, as well as theoretical and political debates on global English and globalization; , , , ...

    author: Arhlene A. Flowers

    Textbook $133.00 $111.39
  86. 24% Off

    Public Relations Metrics

    Responding to the increasing need in academia and the public relations profession, this volume presents the current state of knowledge in public relations measurement and evaluation. The book brings together ideas and ...

    author: Betteke van Ruler / Ana Tkalac Vercic / Dejan Vercic

    Textbook $242.00 $196.63
  87. 24% Off

    Public Relations, Activism, and Social Change

    ... t all voices be equally heard? This book draws significant new meaning to the inter-relationships of public relations and social change through a number of activist case studies, and rebuilds knowledge around alternative ...

    author: Kristin Demetrious

    Textbook $79.99 $64.99
  88. 24% Off

    Culture and Public Relations

    ... on such questions as how spirituality, religion, and culture have affected public relations, and how public relations culture has been affected by the "corporate cultures" of business enterprises. Additionally ...

    author: Krishnamurthy Sriramesh / Dejan Vercic

    Textbook $96.99 $78.80
  89. 24% Off

    Gender and Public Relations

    ... , and, thus how power is exercised and inequality (re)produced or challenged in public relations. The book will expand thinking about power relations and privilege for both women and men and how these are affected by the ...

    author: Christine Daymon / Kristin Demetrious

    Textbook $263.00 $213.69
  90. 24% Off

    Public Relations, Activism, and Social Change

    ... t all voices be equally heard? This book draws significant new meaning to the inter-relationships of public relations and social change through a number of activist case studies, and rebuilds knowledge around alternative ...

    author: Kristin Demetrious

    Textbook $263.00 $213.69
    eTextbook $79.19 Get it instantly
  91. 24% Off

    Gender and Public Relations

    ... , and, thus how power is exercised and inequality (re)produced or challenged in public relations. The book will expand thinking about power relations and privilege for both women and men and how these are affected by the ...

    author: Christine Daymon / Kristin Demetrious

    Textbook $92.99 $75.55
    eTextbook $92.39 Get it instantly
  92. 24% Off

    Public Relations As Relationship Management

    ... of the relationship paradigm. Developed for scholars, researchers, and advanced students in public relations, Public Relations as Relationship Management provides a contemporary perspective on the role of relationships ...

    author: 2

    Textbook $368.00 $299.00
  93. 24% Off

    Public Relations As Relationship Management

    ... of the relationship paradigm. Developed for scholars, researchers, and advanced students in public relations, Public Relations as Relationship Management provides a contemporary perspective on the role of relationships ...

    author: 2

    Textbook $110.00 $89.38
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