close

Business Model Innovation

Allan Afuah · ISBN 9781138330528
Business Model Innovation | Zookal Textbooks | Zookal Textbooks
Format:
Out of stock
$168.00  Save $8.51
$159.49
-
+
Publisher Taylor & Francis
Author(s) Allan Afuah
Subtitle Concepts, Analysis, and Cases
Edition 2
Published 21st September 2018
Related course codes

Concepts, Analysis, and Cases

Rooted in strategic management research, Business Model Innovation explores the concepts, tools, and techniques that enable organizations to gain and/or maintain a competitive advantage in the face of technological innovation, globalization, and an increasingly knowledge-intensive economy.


Updated with all-new cases, this second edition of the must-have for those looking to grasp the fundamentals of business model innovation, explores the novel ways in which an organization can generate, deliver, and monetize benefits to customers.

Translation missing: en.general.search.loading