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Communicating for Success

Cheryl Hamilton, Bonnie Creel, Tony Kroll · ISBN 9781138700963
Communicating for Success | Zookal Textbooks | Zookal Textbooks
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Publisher Taylor & Francis
Author(s) Cheryl Hamilton / Bonnie Creel / Tony Kroll
Edition 2
Published 25th October 2018
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Communicating for Success, 2nd edition, focuses student learning on the key communication competencies recommended by the National Communication Association. With a vibrant and engaging design, this introductory volume is packed with applied examples, features, and exercises; the text and accompanying Web content offer practical scenarios, key terms, discussion questions, sample activities, learning objectives, and more. A concentrated focus on the influence of communication on careers in business, education, and healthcare is highlighted near the end of each chapter and takes lessons beyond the classroom. This new edition features broader discussion of communication’s relation to social media and technology, culture, gender, and ethics.

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