Entrepreneurship : Theory, Process, Practice with Online Study Tools 12 months | Zookal Textbooks | Zookal Textbooks

Entrepreneurship : Theory, Process, Practice with Online Study Tools 12 months

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  • Author(s)Howard Frederick / Donald Kuratko / Allan O'Connor
  • Edition3
  • Published28th September 2012
  • PublisherCengage Learning
  • ISBN
  • University course code
The third edition of this market leading textbook covers the foundations of entrepreneurship and entrepreneurial growth for the Asia-Pacific entrepreneur. The text emphasises the development of a business idea with the major theme of 'Environmental Entrepreneurship'. Alongside a strong theoretical framework, the authors have included a wealth of experiential learning methodology. As well as the unparalleled instructor and student resources, what sets this text apart from all others in this discipline ' is the thorough treatment of topical themes of sustainability, ethical and social responsibility, and experiential learning.
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