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Publisher | John Wiley & Sons Inc (US) |
Author(s) | Patrick M. Lencioni |
Subtitle | A Business Fable About Shedding The Three Fears That Sabotage Client Loyalty |
Edition | 1 |
Published | 13th January 2010 |
Related course codes |
A Business Fable About Shedding The Three Fears That Sabotage Client Loyalty
Another extraordinary business fable from the New YorkWritten in the same dynamic style as his previous bestsellers
including The Five Dysfunctions of a Team, Lencioni
illustrates the principles of inspiring client loyalty through a
fascinating business fable. He explains the theory of vulnerability
in depth and presents concrete steps for putting it to work in any
organization. The story follows a small consulting firm, Lighthouse
Partners, which often beats out big-name competitors for top
clients. One such competitor buys out Lighthouse and learns
important lessons about what it means to provide value to its
clients.
This new book in the popular Lencioni series shows what it takes
to gain a real and lasting competitive edge.