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IT Strategy: Issues and Practices, Global Edition

James D. McKeen; Heather A. Smith · ISBN 9781292080277
IT Strategy: Issues and Practices, Global Edition | Zookal Textbooks | Zookal Textbooks
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Publisher Pearson International Content
Author(s) James D. McKeen; Heather A. Smith
Edition 3
Published 2015-01-26
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For undergraduate or graduate courses in IT Strategy or Management IT Strategy: Issues and Practices provides a critical issues perspective that shows students how to deliver business value. As with the first two editions, this revision combines the insights of senior IT managers with academic research, bringing IT management to life and demonstrating how IT strategy plays out in contemporary business. This edition has been overhauled in order to reflect the most important issues facing IT managers today. Use a program that presents a better teaching and learning experience—for you and your students. Focus on IT management: Because IT is an important part of successful business strategy; the text focuses management skills so a wider range of business professionals will find it useful. Offer real-world current context: Real-world content found in chapter mini-cases and reading materials makes the material more relevant to students and prepares them for their field. The full text downloaded to your computer With eBooks you can: search for key concepts, words and phrases make highlights and notes as you study share your notes with friends eBooks are downloaded to your computer and accessible either offline through the Bookshelf (available as a free download), available online and also via the iPad and Android apps. Upon purchase, you'll gain instant access to this eBook. Time limit The eBooks products do not have an expiry date. You will continue to access your digital ebook products whilst you have your Bookshelf installed.
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