close

Knowledge Networks and Tourism

Michelle McLeod, Roger Vaughan · ISBN 9781135036010
Knowledge Networks and Tourism | Zookal Textbooks | Zookal Textbooks
Out of stock
$83.99  Save $9.88
$74.11
-
+
Zookal account needed
Read online instantly with Zookal eReader
Access online & offline
$94.59
Note: Subscribe and save discount does not apply to eTextbooks.
-
+
Publisher Taylor and Francis
Author(s) Michelle McLeod / Roger Vaughan
Published 25th May 2017
Related course codes

The receipt of knowledge is a key ingredient by which the tourism sector can adjust and adapt to its dynamic environment. However although its importance has long been recognised  the fragmentation within the sector, largely as a result of it being comprised of small and medium sized businesses, makes understanding knowledge management challenging.


This book applies knowledge management and social network theories to the business of tourism to shed light on successful operations of tourism knowledge networks.  It contributes specifically to understanding a network perspective of the tourism sector, the information needs of tourism businesses, social network dynamics of tourism business operation, knowledge flows within the tourism sector and the transformation of the tourism sector through knowledge networks. Social Network Analysis is applied to fully explore the growth and maintenance of tourism knowledge networks and the relationships between tourism sector stakeholders in relation to their knowledge requirements. 


Knowledge Networks and Tourism will be valuable reading for all those interested in successful operations of tourism knowledge networks.

Translation missing: en.general.search.loading