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Manager's Guide to Business Planning

Peter J. Capezio · ISBN 9780071628006
Manager's Guide to Business Planning | Zookal Textbooks | Zookal Textbooks
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Publisher McGraw-Hill Education
Author(s) Peter J. Capezio
Published 8th October 2009
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Get the business results you wantby creating and executing a solid plan!

One simple thing usually makes the difference between business success and failure: a well-laid plan.Whether you want to enact a long-term strategic initiative or set short-term revenue targets, Manager’sGuide to Business Planning provides the tools and techniques for developing a workable plan everyonewill support. You’ll learn how to:

  • Measure success
  • Prioritize initiatives
  • Run business reviews
  • Create a budget
  • Engage employees

There’s no reason to experience false starts, waste money, or dissatisfy customers in your businessendeavors. Manager’s Guide to Business Planning has tried-and-true methods that can be applied toany situation.



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