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Merchants to Multinationals | Zookal Textbooks | Zookal Textbooks
  • Author(s) Geoffrey Jones
  • SubtitleBritish Trading Companies in the 19th and 20th Centuries
  • Edition
  • Published1st April 2002
  • PublisherOxford University Press UK
  • ISBN9780199249992

British Trading Companies in the 19th and 20th Centuries

Merchants to Multinationals provides the first study of the evolution of British-owned international trading companies worldwide from the late eighteenth century through to the start of the twenty-first century. Geoffrey Jones analyses the complex multinational business groups which emerged, and considers the ways in which the trading companies were forced to 're-invent' themselves in order to compete in evolving political and business environments. Based on many confidential business records, this book provides a new dimension to the literature on international business.

Merchants to Multinationals

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  • Author(s) Geoffrey Jones
  • SubtitleBritish Trading Companies in the 19th and 20th Centuries
  • Edition
  • Published1st April 2002
  • PublisherOxford University Press UK
  • ISBN9780199249992

British Trading Companies in the 19th and 20th Centuries

Merchants to Multinationals provides the first study of the evolution of British-owned international trading companies worldwide from the late eighteenth century through to the start of the twenty-first century. Geoffrey Jones analyses the complex multinational business groups which emerged, and considers the ways in which the trading companies were forced to 're-invent' themselves in order to compete in evolving political and business environments. Based on many confidential business records, this book provides a new dimension to the literature on international business.
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