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MP Service Management with Service Model Software Access Card

James A. Fitzsimmons, Mona J. Fitzsimmons · ISBN 9780077841201
MP Service Management with Service Model Software Access Card | Zookal Textbooks | Zookal Textbooks
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Publisher McGraw-Hill Education
Author(s) James A. Fitzsimmons / Mona J. Fitzsimmons
Edition 8
Published 22nd January 2013
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The eighth edition continues to acknowledge and emphasize the essential uniqueness of service management. The text is organized in four parts: Part One: Understanding Services, which provides a historical context as well as distinguishes the distinctive characteristics of service operations; Part Two: Designing the Service Enterprise, which covers designing the service enterprise to support the competitive strategy; Part Three: Managing Service Operations that details topics such as Managing Capacity, Demand and Waiting Lines and Service Supply Relationships and; Part Four: Quantitative Models for Service Management that addresses forecasting and managing service inventory.

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