close

Never Say Sell

Tom McMakin, Jacob Parks · ISBN 9781119683780
Never Say Sell | Zookal Textbooks | Zookal Textbooks
Out of stock
$47.95
-
+
Zookal account needed
Read online instantly with Zookal eReader
Access online & offline
$35.19
Note: Subscribe and save discount does not apply to eTextbooks.
-
+
Publisher John Wiley & Sons Inc (US)
Author(s) Tom McMakin / Jacob Parks
Subtitle How the World's Best Consulting and Professional Services Firms Expand Client Relationships
Edition 1
Published 9th October 2020
Related course codes

How the World's Best Consulting and Professional Services Firms Expand Client Relationships

Learn the secrets of how recurring revenue is driven at expert firms like BCG, KPMG, EY, and more


Never Say Sell: How the World's Best Consulting and Professional Services Firms Expand Client Relationships explains how to scale individual engagements into long-term business relationships. Cowritten by Tom McMakin, the coauthor of How Clients Buy and expert in account development, and colleague Jacob Parks, this book provides insights from key rainmakers at firms like Accenture, IBM, and more into how they drive growth from existing relationships.


Never Say Sell is a business development guide for professional service providers like consultants, accountants, and lawyers, whether they are sole proprietors or members of account teams tasked with expanding key accounts.


Doing good work with existing clients is not enough to have them come back to you again and again. You must do more. This book explores the techniques and methods that leading professional service providers use to add value, cross sell, and drive recurring revenue from existing engagements.


Never Say Sell will help you turn one-and-done clients into some of your most exciting and lucrative relationships. It is a must-have for any professional who benefits from repeat business.

Translation missing: en.general.search.loading