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Profit from the Positive: Proven Leadership Strategies to Boost Productivity and Transform Your Business, with a foreword by Tom Rath
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Description| Publisher | McGraw-Hill Education |
| Author(s) | Margaret H. Greenberg / Senia Maymin |
| Published | 9th August 2013 |
| Related course codes |
How business leaders at any level can increase productivity, collaboration-and profitability-using the tools of Positive Psychology
Translates the latest scientific research into actionable advice to help anyone from CEOs to entrepreneurs motivate their employees to work at peak performance without spending a cent
Offers counterintuitive, easy-to-remember principles, such as Set Habits Not Goals, Don’t Resist Resistance, and Preview, Don’t Review, Performance-with case studies of their effectiveness at companies such as Bigelow Tea, Red Lobster, and Zappos, among others
Both authors were trained in Positive Psychology by its founder, Dr. Martin Seligman: Greenberg is an executive coach whose clients include Aetna, ING, and MassMutual Financial Group; Maymin is an executive coach to technology CEOs and has been featured in USA Today, BusinessWeek, and on PBS’s "This Emotional Life"
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