close

Researching Business and Management

Harvey Maylor; Kate Blackmon; Martina Huemann · ISBN 9781137565471
Researching Business and Management | Zookal Textbooks | Zookal Textbooks
Format:
Zookal account needed
Read online instantly with Zookal eReader
Access online & offline
$109.75
Note: Subscribe and save discount does not apply to eTextbooks.
-
+
Publisher Bloomsbury UK
Author(s) Harvey Maylor; Kate Blackmon; Martina Huemann
Edition 2
Published 09162017
Related course codes
This core textbook combines a highly engaging approach with academic rigour to guide students through understanding and using research methods. Now in its second edition, this text has been fully updated and revised throughout. With a focus that is fresh and applied, Researching Business and Management goes beyond the theory to demonstrate how to actually do research. The unique 4-Ds model shows students how to define, design, do and describe their research and, in this way, offers them a definitive guide to the research process as a system and a lifecycle that they can relate to their own work. Its user-friendly style enlivens the text and makes even some of the most complex issues accessible. Written by a dynamic author team of leading experts in the field, this is an ideal textbook for undergraduate, postgraduate and MBA students studying research methods, and essential reading for any business student doing a research project. New to this Edition: - Even more cases and examples to highlight real-life examples of student research that helps bring the process to life - Increased coverage of the internet and online research - Expanded material on quantitative analysis to provide a truly balanced overview of the discipline - New dedicated chapter on research ethics and avoiding plagiarism Accompanying online resources for this title can be found at bloomsburyonlineresources.com/researching-business-and-management-2e. These resources are designed to support teaching and learning when using this textbook and are available at no extra cost.

SUBSCRIBE & SAVE

Save 10% off Textbooks + free shipping with Zookal Study Premium every time you shop and more...

  • Free courtesy eTextbook on a wide range of selected titles
  • Get step-by-step solutions from expert tutors
  • Access powerful online study tools to help you study on the go

10% OFF TEXTBOOKS EVERY ORDER

Instant rewards

Zookal Study gives you the best price on textbooks instantly with full access to experience 24/7 study help you can rely on from day 1 until exam time.

PEACE OF MIND

Cancel anytime

No commitment, no worries. Try Zookal Study for 1 month and cancel at anytime. Cancelling is made easy via your Zookal Study account.

Unlock study tools fit for every moment

Homework Help

Solutions Library

Test Prep

Textbook Answers

Flashcards

Videos

translation missing: en.general.search.loading