Most introductory statistics text-books are written either in a highly mathematical style (for an intended readership of mathematics undergraduate students) or in a recipe-book style (for intended audience of non-mathematically inclined undergraduate or postgraduate students, typically in a single discipline; hence, "statistics for biologists", "statistics for psychologists", and so on.An antidote to technique-oriented service courses, this
book is different. It studiously avoids the recipe-book style and keeps algebraic details of specific statistical methods to the minimum extent necessary to understand the underlying concepts. Instead,
the text aims to give the reader a clear understanding of how core statistical ideas of experimental design, modelling and data analysis are integral to the scientific method.