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Strategic Management and Competitive Advantage: Concepts & Cases, Global Edition

Jay B. Barney, William S. Hesterly · ISBN 9781292258058
Strategic Management and Competitive Advantage: Concepts & Cases, Global Edition | Zookal Textbooks | Zookal Textbooks
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Description

Publisher Pearson Education Heg USA
Author(s) Jay B. Barney / William S. Hesterly
Edition 6
Published 29th May 2018
Related course codes
For courses in strategy and strategic management.



Strategic Management and Competitive Advantage: Concepts and Cases strips out the unnecessary, by presenting material that answers the question: does this concept help students analyse real business situations? Each chapter has four short sections that cover specific issues in depth, allowing professors to adapt the text to their particular needs. By utilising this carefully crafted approach, the 6th Edition provides students with the tools they need for strategic analysis.

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