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Strategic Management and Competitive Advantage: Concepts, Global Edition

Jay Barney, William Hesterly · ISBN 9781292266954
Strategic Management and Competitive Advantage: Concepts, Global Edition | Zookal Textbooks | Zookal Textbooks
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Description

Publisher Pearson Education Heg USA
Author(s) Jay Barney / William Hesterly
Edition 6
Published 19th February 2019
Related course codes
For courses in strategy and strategic management.



Strategic Management and Competitive Advantage: Concepts strips out the unnecessary, by presenting material that answers the question: does this concept help students analyse real business situations? Each chapter has four short sections that cover specific issues in depth, allowing professors to adapt the text to their particular needs. By utilising this carefully crafted approach, the 6th Edition provides students with the tools they need for strategic analysis.

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