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The International Business Environment | Zookal Textbooks | Zookal Textbooks
  • Author(s) Leslie Hamilton / Philip Webster
  • Edition4
  • Published20th December 2018
  • PublisherOxford University Press UK
  • ISBN9780198804291
  • University course codes
In this versatile and engaging textbook the authors integrate diverse, global examples with coverage of all key topics to produce the most practical and multi-perspective international business environment textbook. Students are supported in their learning with chapter summaries, diagrams, and a comprehensive glossary, but also challenged by counterpoint boxes, learning tasks, and review questions in every chapter, encouraging critical thinking and research skills. Even with its comprehensive breadth of coverage, The International Business Environment remains concise and accessible through use of the PESTLE framework to steer its analysis. Now in its fourth edition, this book is the ideal companion to any international business environment course.New to this EditionAn extensive refresh of case studies across the book ensures that the most contemporary developments in global businesses are available for exploration and analysis. These include the exploits of companies like Google, Netflix, Uber, and Apple, as well as international developments such as Brexit, the Trump presidency, China's One Belt One Road project, and Saudi Arabian women's rights.New contributors join the author team to offer their relevant expertise on the different contexts of the international business environment.Figures, tables, and statistics have been updated throughout to give the latest picture and provide the most up-to-date analysis.This title is available as an eBook. Please contact your Sales and Learning Resource Consultant for more information.

The International Business Environment

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  • Author(s) Leslie Hamilton / Philip Webster
  • Edition4
  • Published20th December 2018
  • PublisherOxford University Press UK
  • ISBN9780198804291
  • University course codes
In this versatile and engaging textbook the authors integrate diverse, global examples with coverage of all key topics to produce the most practical and multi-perspective international business environment textbook. Students are supported in their learning with chapter summaries, diagrams, and a comprehensive glossary, but also challenged by counterpoint boxes, learning tasks, and review questions in every chapter, encouraging critical thinking and research skills. Even with its comprehensive breadth of coverage, The International Business Environment remains concise and accessible through use of the PESTLE framework to steer its analysis. Now in its fourth edition, this book is the ideal companion to any international business environment course.New to this EditionAn extensive refresh of case studies across the book ensures that the most contemporary developments in global businesses are available for exploration and analysis. These include the exploits of companies like Google, Netflix, Uber, and Apple, as well as international developments such as Brexit, the Trump presidency, China's One Belt One Road project, and Saudi Arabian women's rights.New contributors join the author team to offer their relevant expertise on the different contexts of the international business environment.Figures, tables, and statistics have been updated throughout to give the latest picture and provide the most up-to-date analysis.This title is available as an eBook. Please contact your Sales and Learning Resource Consultant for more information.
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