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  • Author(s) Ellis M.M. Robinson / Kim Klein
  • Edition1
  • Published26th June 2003
  • PublisherJohn Wiley & Sons Inc (US)
  • ISBN9780787965068
Step-by-step, The Nonprofit Membership Toolkit shows how to
create, manage, and sustain a dynamic membership program that will
help a social change organization thrive. Written for both new and
well-established social change organizations, this book is grounded
in proven marketing techniques. It gives managers and executive
directors the information and tools needed to understand their
current members and attract new ones, and it walks organizations
through the process of linking program goals with membership goals.
The Nonprofit Membership Toolkit includes a wealth of
illustrative examples and sample membership publications. Schedules
for typical membership tasks keep organizations on track, and the
easily reproducible worksheets and checklists and the companion Web
site help readers design a program that can be adapted to meet the
unique needs of their individual organization. The Nonprofit
Membership Toolkit
will help executive directors, development
directors, staff and board members, and other volunteers involve
the community, build program effectiveness, and diversify and
strengthen their organization's funding base.


The Nonprofit Membership Toolkit

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  • Author(s) Ellis M.M. Robinson / Kim Klein
  • Edition1
  • Published26th June 2003
  • PublisherJohn Wiley & Sons Inc (US)
  • ISBN9780787965068
Step-by-step, The Nonprofit Membership Toolkit shows how to
create, manage, and sustain a dynamic membership program that will
help a social change organization thrive. Written for both new and
well-established social change organizations, this book is grounded
in proven marketing techniques. It gives managers and executive
directors the information and tools needed to understand their
current members and attract new ones, and it walks organizations
through the process of linking program goals with membership goals.
The Nonprofit Membership Toolkit includes a wealth of
illustrative examples and sample membership publications. Schedules
for typical membership tasks keep organizations on track, and the
easily reproducible worksheets and checklists and the companion Web
site help readers design a program that can be adapted to meet the
unique needs of their individual organization. The Nonprofit
Membership Toolkit
will help executive directors, development
directors, staff and board members, and other volunteers involve
the community, build program effectiveness, and diversify and
strengthen their organization's funding base.


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